Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Regardless, thanks for visiting!

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Waxing UnLyrical

DECEMBER 28, 2010

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&# If you are looking for ways to energize your public relations and social media efforts in the new year, you might want to re-read a fairy tale. Also Cinderella.

Class 237

Class Creative Commons Postrank Flickr 237

Waxing UnLyrical

NOVEMBER 6, 2010

Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? So much to do So much to know To live, to love, to hurt, to grow. So much to do So much to gain To touch, to hold, come sun or rain. The future is me.

Postrank 156

Postrank Class Tourism Blogroll 156

Waxing UnLyrical

OCTOBER 28, 2010

Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Which is one of the reasons I still think you should leave PR to the PR pros … but I digress. Will you join us if you can? See you there!

Postrank 165

Postrank Conference Tourism Blogroll 165

Waxing UnLyrical

NOVEMBER 7, 2010

Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting. Why: Danny Brown , Gini Dietrich and I talk about PR, blogging, social media and cow manure. I suspect his new book might have a new place on my syllabus.

Class 144

Class Creative Commons Postrank Conference 144

Waxing UnLyrical

JANUARY 2, 2011

Social Media Measurement 2011: Five things to forget and five things to learn , by Don Bartholomew. Be a social business: PR trends in 2011 , from Sally Falkow’s The Proactive Report. Why: social media has become the touch point by which many business functions converge. Why not book me for a speaking gig ?

Postrank 124

Postrank Tourism Blogroll Creative Commons 124

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Wanna Subscribe?

Google 254

Google Class Creative Commons Yahoo 254

Waxing UnLyrical

OCTOBER 31, 2010

Some Halloween social media fun for a good cause , from Beth Kanter. How to celebrate Halloween social media style , from New Media Strategies. The Halloween theory of social media , from Richard Bailey’s PR Studies. The Halloween theory of social media , from Richard Bailey’s PR Studies.

Postrank 129

Postrank Tourism Blogroll Creative Commons 129

Waxing UnLyrical

OCTOBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. Read Me On BNET Watch Me In Action Book Me! Waxing Unlyrical [.]

Class 179

Class Creative Commons Postrank Flickr 179

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat.

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

DECEMBER 19, 2010

Image: Peter Roome via Flickr, Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Why: PR pros are trying to learn more and more about SEO and using keywords smartly. I thought this was a terrific post, clearly-explained and well laid out.

Klout 105

Klout Postrank Tourism Blogroll 105

Waxing UnLyrical

DECEMBER 26, 2010

Image: Joey Rozier via Flickr, Creative Commons For the uninitiated, Boxing Day is the day after Christmas (though where celebrated, marked on the first weekday after Christmas, so that would mean it’s actually tomorrow, but whatever). 5 social media gifts I want from Santa , by Matt Singley. Wanna Subscribe?

Class 139

Class Postrank Tourism RSS 139

Waxing UnLyrical

DECEMBER 14, 2010

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. Knowing social media. Whether we like it or not, social media is creeping into more and more of what we do. Image: Marc Benton via Flickr, Creative Commons 3. That sort of creativity gets you noticed.

Class 227

Class How To Applications Course 227

Waxing UnLyrical

DECEMBER 13, 2010

Image: Peter Lee via Flickr, Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? So that they can shake their fingers and exclaim triumphantly, “See? We told you so!&# You know what I have to say to you, NBCW? Bah, humbug.

Flash Mob 222

Flash Mob Ustream Class Film 222

Waxing UnLyrical

OCTOBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Let Your Freak Flag Fly October 6th, 2010 Tweet This is a guest post by Narciso Tovar This past week, I gave a presentation to the Dallas IREM group about the importance of giving social media a second look.

Class 182

Class Postrank Comments Tourism 182

Waxing UnLyrical

NOVEMBER 14, 2010

Though he mostly blogs about woodworking, he actually works in social media. Image: Arturo Sotillo via Flickr , Creative Commons How about you? Get Shareaholic test Filed under Public Relations , Social Media , Weekly Roundup | Tags: blogroll , davina brewer | Comments (11) Site settings comment help?

Blogroll 214

Blogroll Class Postrank Comments 214

Waxing UnLyrical

DECEMBER 23, 2010

Image: Niels Linneberg via Flickr, Creative Commons I was really happy at how many new participants there were. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. Wanna Subscribe?

Postrank 151

Postrank Class Tourism WordPress 151

Waxing UnLyrical

AUGUST 25, 2010

Creative Commons To Love Yet Not OK. Plaxo: contacts, calendar and e-cards As a social network, I think Plaxo is pretty dismal, no matter how much it tries to Face-Twit-book-terify itself. Bonus: it helps identify holes in your time management skills, including the amount of time you spend in/on social media.

Plaxo 251

Plaxo Products Tools Class 251

Waxing UnLyrical

NOVEMBER 26, 2010

Image: Raul Tejero Palma via Flickr , Creative Commons What about giving thanks for everything you don’t have? Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? What about giving thanks for the things that didn’t work out? Being thankful for what is not [.] Wanna Subscribe?

Class 173

Class Proposal Postrank Tourism 173

Waxing UnLyrical

NOVEMBER 25, 2010

Ever budget-conscious, I booked what I thought was a great hotel, using my points… right in the heart of Times Square. Image: Lorenz Seidler via Flickr , Creative Commons I was distraught when I got a Facebook IM from one of my friends in Mumbai, telling me of the first bomb blast. Read Me On BNET Watch Me In Action Book Me!

Hotels 223

Hotels Class Postrank Energy 223

Waxing UnLyrical

NOVEMBER 28, 2010

Image: anthony kelly via Flickr , Creative Commons Here you go. Why: Apparently we’re not over the social media adoption curve after all, no matter what you might hear. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Why: Grand plans are all very well. Wanna Subscribe?

Class 105

Class Postrank SEO Flickr 105

Waxing UnLyrical

JANUARY 14, 2011

Get Shareaholic test Filed under Blogging for Grasshoppers , Public Relations , Social Media | Tags: addons , blogging , enhancing your blog , plugins , wordpress | Comments (13) Site settings comment help? Thanks for your creative thinking and always being willing to share it. Read Me On BNET Watch Me In Action Book Me!

WordPress 234

WordPress Class Flickr Postrank 234

Waxing UnLyrical

AUGUST 22, 2010

Image: Zen Sutherland , Creative Commons I finally did get my laughs in before the clock struck midnight, thanks to Bill Murray’s exquisite performance in The Man Who Knew Too Little. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? If you haven’t seen it, I highly recommend it.

Class 170

Class Postrank Tourism Comments 170

Waxing UnLyrical

NOVEMBER 10, 2010

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. Image: Quinn Dombrowski via Flickr , Creative Commons I’ve already said that blogging is a strange beast. And Bryce has already talked about how social media changed his life.

Class 226

Class Blogosphere Blogger Creative Commons 226

Waxing UnLyrical

DECEMBER 5, 2010

Why: Jen is one of the finest people it’s been my privilege to meet through social media. Social media as the new support group? Image: Travis K via Flickr , Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ?

Class 202

Class WordPress Postrank Comments 202

Waxing UnLyrical

NOVEMBER 4, 2010

First, you… Image: Kate Sumbler via Flickr , Creative Commons Hold on! Bland Image: jason carlin via Flickr , Creative Commons I mean, chicken-soup-with-no-celery-or-pepper bland. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Possibly, never to return. Double yikes.

Class 241

Class Tumblr Template Templates 241

Buzz Marketing for Technology

OCTOBER 4, 2008

Well if you regard laptops as simply a combo TV and book, then yeah, I guess its been a waste. This is the first time Ive done this and it added a depth and dimension to my workshop learning that I simply have not experienced before. I heard the same thing from the Gen Y folks at my Social Media Game workshop).

Project 265

Project Web 2.0 Module Wiki 265

Waxing UnLyrical

JANUARY 3, 2011

Don’t let your social media activity die. Clearly, your new employer might have guidelines as to when you can get online and on social networks and when you can’t. Image: Magnus Forrester-Barker via Flickr, Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me!

Tips 159

Tips Class Postrank Comments 159

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Remember the advertorial ?

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

DECEMBER 4, 2010

Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence. Image: Shawn McClung via Flickr, Creative Commons You have to really, really be paying attention to notice if someone hasn’t tweeted in a while, unless you talk to them every day.

Class 233

Class Campaign Klout Influencer 233

Buzz Marketing for Technology

JULY 28, 2008

All that is well and good, and I am sure that they will find and create maps and models and diagnostics and workshops and full-blown strategies, and will capture their markets with prescriptive approaches … that’s what their business models demand. This book also provides lots of clues. Creative Commons Attribution 3.0

Organization 100

Organization Review Web 2.0 Tools 100

Waxing UnLyrical

DECEMBER 21, 2010

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. Image: Matthew Smith via Flickr, Creative Commons Can you say “love at first byte&# ?

Social Networking 270

Social Networking Class Comments Conversation 270

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Waxing UnLyrical

NOVEMBER 30, 2010

Image: Katie Harris via Flickr , Creative Commons Connect with the people you serve The goal wasn’t to create a blog. Get your co-workers on board Social media wasn’t on our department’s radar. So one day I just started peppering my conversations with social media references. It was a great idea!

How To 151

How To Creative Commons Postrank Flickr 151

Waxing UnLyrical

DECEMBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Holly And The Ivy December 12th, 2010 Tweet As I write this, it is grey and damp outside. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ?

Creative Commons 151

Creative Commons Postrank Flickr Tourism 151

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? To say I knew who he was (via the London social media circuit) would be an understatement.

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Waxing UnLyrical

DECEMBER 2, 2010

Image: Tania Gail via Flickr , Creative Commons We were deluged by applications; when we had openings, when we didn’t have openings, when we had budget to hire, when we didn’t have budget. It was so creative, that I remember it verbatim to this day. Read Me On BNET Watch Me In Action Book Me! It was crazy.

Class 208

Class Applications Creative Commons Organization 208