Diva Marketing Blog
JULY 22, 2009
The more I read about social media campaigns without conversations. The more I watch companies expand marketing departments to include social media positions that put a premium on tech skills versus marketing experience. Let's call this - Social Media Hybrid Marketing. The more I wonder.
Laurel Papworth
JUNE 5, 2010
Oh and if they tick the following criteria in the field of social media-ness, then they are social media experts. An academic blogger of note would confer respectability to your enterprise [ensure before approaching that they are not funded by you or the competition]. Australia: Industry Head, Social Media (11).
Buzz Marketing for Technology
JUNE 27, 2008
IBM Social Computing Guidelines. Blogs, wikis, social networks, virtual worlds and social media. These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. Be who you are.
Convince & Convert
MARCH 3, 2010
I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.
Laurel Papworth
MAY 8, 2010
The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. More in Social Media is Not An Experiment. In one virtual world we opened up the gates to all the “scarce&# goodies. An exit event pre-shutdown.
Techipedia: Tamar Weinberg
DECEMBER 8, 2009
In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.
Diva Marketing Blog
DECEMBER 7, 2009
Social media is all about the stories. This tale begins with two friends from opposite ends of the world who met in the virtual world of blogs. In 2007, they asked bloggers and people active in the new media space (social networks were on the distant horizon back in 2007!). Influence 3.
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