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Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

Combining creative ability and optimization skills to create compelling, keyword relevant press releases will only prove to be a rewarding public relations effort for your company. And my guest bloggers, both frequent and infrequent. Mark as read Approve comment Great points! Im looking forward to reading more of your posts!

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How To Become A Public Relations Star

Waxing UnLyrical

In between media calls and writing press-releases, he does the occasional guest lecture for RMIT and has guest-written for Australian publications including The National Times and Crikey.com.au , along with publishing his own (non-PR) blog, Sporadically Pensive. And my guest bloggers, both frequent and infrequent.

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8 Questions for a Big-Time Marketer Turned Influential Blogger

Convince & Convert

Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Once a big-time marketer who did plenty of his own blogger outreach , now James is an influential blogger himself.

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Blogging for the Greater Good

ProBlogger

We asked our readers to send letters to the Nevada tourism office and to the senators stating we would boycott the state if the bill to deny water to horses was passed. I get information—usually a press release—and contact names and numbers so I can conduct an interview. But if you are a mommy blogger, she is a good candidate.

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15 Reasons Your PR Pitches Suck

Waxing UnLyrical

Assume your press release is as fascinating as the State of the Union speech. I hate to break it to you, but your press release is not. So when you send an email to a journalist, with a terse introductory note telling them to “please read the press release below,&# do you really think they will be enchanted?

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Don’t make me gag by posting press release after press release on your blog. Press releases are for journalists, blogs are for people. This is the blogger as task-master part. Let your talented employees be your bloggers – ask for volunteers to start. Why should your customers care?

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How to Write a Social Media Strategy in 9 Steps

Laurel Papworth

Instagram for photos, YouTube for videos, Twitter for Press, LinkedIn for Employer Branding. Students: please note the social media press release lectures covers examples. Look to Tourism Australia’s Fan Foto Friday and the processes there… would a newcomer post the first week? Whatever you have decided.

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