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Intro to Foursquare, Brightkite & Location-Based Social Media

Socialized

Location-based services — applications that “know” where you are and can use that information to connect you with people, places and things — are one of the hot new classes of social media applications. That doesn’t mean all of these phones will run Foursquare , Brightkite or any other popular location-based application.

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Monday’s 5 Social Media Must-Reads

Firebelly

Below are 5 social media must-reads that we wouldn’t want you to miss. By Mark Schaefer I’ve been researching and thinking about the psychology of the social web and our Internet relationships. 10 ways to use psychology to lure web customers.

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Foursquare and The New York Times Archive Would Be a Great Match

Adam Sherk

The recent partnership between Foursquare and Canada’s Metro is a good early example of the potential that exists. Metro will provide Foursquare with location-specific editorial content such as reviews, tips and articles on points of interest. I’d love to see a partnership between The New York Times and Foursquare.

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The Gamification of News

Social Media Marketing

You may recall that in April, I covered Empire Avenue in a post about the gamification of social media. This week Google announced the launch of their Google News Badges. Edition of Google News now lets you collect private, sharable badges for your favorite topics. Let's explore why.

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Have We Seen This Social Media Movie Before?

Convince & Convert

People say social media is unicorn, but it’s really just a horse. Sure, social media empowers customers like nothing before it. And of course, social media creates a new level of real-time accountability for companies previously accustomed to asynchronous communication. Market Size. Audience Count.

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What I've Learned About Blogging Based On A Year's Worth Of Data

Jason Yormark

Most achieved a Postrank of higher then 6, and 9 out of the 10 articles dealt with social media. For those not familiar, Postrank is a nifty little WordPress plugin that provides some analysis into the social engagement factor of the content you create. Based on the data above, here is what I’ve learned: 1.

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The Massachusetts Gubernatorial Social Straw Poll

Jeff Esposito

Instead of relying on phone or exit polls, I decided to use social mentions of the candidates to determine the next governor of the commonwealth. I pulled the data surrounding Deval Patrick, Charlie Baker, Tim Cahill and Jill Stein using Lithium Social Media Monitoring (formerly Scout Labs) over the past month.

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