Convince & Convert

FEBRUARY 23, 2010

link] > @jaybaer [link] Stephanie Wonderlin Is Your Social Strategy Proactive or Reactive? When applied to the area of Social CRM, we see the majority (+90%) of activity as reactive (social monitoring)– very focused on the service-side. – [link] (via @jaybaer) randyx123 I like your post Jay.

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MARCH 25, 2010

Rehse-Holzer RT @AndrewBates: A Social Media Scoreboard That Works via @jaybaer | [link] [link] RobCairns RT @CrisBuckley: A Social Media Scoreboard That Works by @jaybaer [link] > May be…he's right. Worth a closer look.

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JULY 21, 2010

Facebook substantially degrades image quality that are posted into a feed and merely linking to a piece of content is not infringing on it — if anything, it promotes it. Now if importing a feed of content (e.g. Wikipedia has a good explanation of it ( [link] ).

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MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. I will give it a try – and not abuse the RSS feeds.

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Social Media Strategy Consultant RSS 120

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JUNE 3, 2010

If it were up to them, those live feeds of the spill would not be available to the government or the public. If it were up to them, those live feeds of the spill would not be available to the government or the public. RT @jaybaer: The two words BP should steal from umpire Jim Joyce.

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MARCH 3, 2010

Social media is at least as much science as it is art, and the agencies that develop those capabilities will have a meaningful edge. There’s a way to get your Facebook update seen in more news feeds. There’s an optimal time of day and day of week to tweet. Between bit.ly

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JUNE 2, 2010

The last thing I need is a dressing room photo of me modeling Diesel brand fat pants hitting the public News Feed on Facebook. Also, hiding on your feed “friends&# whose advice you haven't really vetted out is an option. link] Ann Marie Bland Another layer of Social Media: Do You "Like" How I Look In These Jeans?

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MAY 26, 2010

link] Tahire Khan RT @jaybaer: 14 Things I Think I Think About Social Media [link] [link] Carolina Fowler "14 Things I Think I Think About Social Media" What's your social media strategy, not your tools strategy? Now for more coffee.

Social Media 135

Social Media Consultant Video Strategy 135

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APRIL 14, 2010

[link] Claude LaFreniere [ #Selling or #Helping ] "Social Media Success = Find a Way to Remove Friction" [link] #SocialMedia /cc @feedly [link] Claude LaFreniere [ #Selling or #Helping ] "Social Media Success = Find a Way to Remove Friction" [link] #SocialMedia /cc @feedly [link] Claude LaFreniere [ #Selling or #Helping ] "Social (..)

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JULY 14, 2010

Check it out:Social media is the servant [link] #marketing #socialmedia [link] Joshua Pearlstein Social Media is the Servant of Strategy, Not the Master [link] /cc @feedly [link] Joshua Pearlstein Social Media is the Servant of Strategy, Not the Master [link] /cc @feedly [link] Medias Sociaux Social Media is the Servant of Strategy, Not the Master (..)

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APRIL 1, 2010

RT @jaybaer: Get Your Social Media Story Straight [link] [link] Opinion@Large Great marketing lesson here.

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SEPTEMBER 21, 2010

link] Social Media Strategy | Afrinnovator.com [.] link] Crushing the Myth of B2B Social Media [.] in social media? Creating and calibrating a social media strategy for any company should follow the same process. > I have subscribed to your rss feed as well. Your customers are already [.] Thanks again.

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SEPTEMBER 8, 2010

And that’s why your social media strategy must be tools-agnostic. More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook? Will you do that for me please?

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FEBRUARY 25, 2010

Here’s what they’re doing right: Engage, Don’t Sell ThinkGeek has separated their Twitter messaging into TWO feeds – one designed to sell stuff (which is hilariously called @thinkgeekspam and posts updates about products and promotions) and one which posts all sorts of geek trivia and responses to fan questions and comments, called @thinkgeek.

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SEPTEMBER 21, 2010

Can you RSS feed that? Can you RSS feed that? Can you RSS feed that? The 6 Dangerous Fallacies of Social Media | Social Media Marketing | Social Media Consulting – Convi… (tags: socialmedia web2.0 I see you have email alerts on new properties in the area. Good stuff. Keep it rocking. Good stuff.

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Social Media Strategy Consultant Web 2.0 151

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SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing.

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AUGUST 31, 2010

I can’t even read all the blog feeds I get, let alone comment on 10 percent of the blogs. So while incredibly useful, it’s usefulness isn’t obvious, because it’s not exactly a conversation, nor does it work primarily like a megaphone. Real conversations are extremely difficult to take part in on a massive scale.

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MARCH 18, 2010

Maslanka RT @thebrandbuilder: "Letters to the C-suite: Getting Serious about Social Media" (Required reading for all executives) – [link] via @jaybaer [link] Raul Colon "Letters 2 the C-suite: Getting Serious … Social Media" (Req. " (via @jaybaer ) So right!

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Social Media Strategy Consultant Publishing 119

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JULY 13, 2010

Naturally, I asked about his interest in mastering social media for his clients. Well, I got to start a Twitter feed for one client, but we no longer work for them. He’s been relatively happy at his new job, but is looking for the next career challenge. His answer? I don’t believe in a “digital divide.”

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Social Media Strategy Consultant SEO 140

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MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. The only people who seem to take up the feed now are those tweeps making conversations– almost like a Twitter party without branding it as such. I love Twitter.

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Social Media Strategy Foursquare Social CRM 125

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SEPTEMBER 21, 2010

Meanwhile, however, I do very much like Facebook Lite , which strips down a lot of the shiny distractions, and gives you a threaded News Feed, birthdays, and events – and that’s about it. Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink).

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Social Media Strategy Consultant Tweetdeck 167

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SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. What neither of them seems to have is an RSS feed for results, which would be the Holy Grail of Facebook open-graph API monitoring.

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Social Media Strategy Engineering Social CRM 165

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SEPTEMBER 20, 2010

Twitter is only one of the listening and engagement devices one can use in social media. Great topic as we all collectively feed the machine for today, tomorrow and next week. Was their any distinction in B2C and B2B brands? Was their any distinction in B2C and B2B brands?

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AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. If a user can have a single login and it all feeds to one spot (Facebook newsfeed or other place) it is powerful, period.

Social Media 167

Social Media Facebook Marketing Consultant 167

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AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. If a user can have a single login and it all feeds to one spot (Facebook newsfeed or other place) it is powerful, period.

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JUNE 30, 2010

I also agree that ThinkGeek's approach with two Twitter feeds to satisfy the needs of different audiences (attitudinally based vs. demographically- or even activity-based) is a step in the right direction. Our job as marketers is to understand those needs and make our products and services a perfect and irresistible solution.

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APRIL 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 14 Things I Think I Think About Social Media Is Starbucks the Most Dangerous Competitor to Facebook? Foursquare makes me figure that out on my own by browsing my feed.

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