B2B Company Press Release Social News 
Adam Sherk
DECEMBER 22, 2009
What types of stories gained traction (or were buried) on social news sites like Digg and Reddit? And while I focused on editorial sites, the same general approach works for e-commerce, B2B and any other category. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.
Techipedia: Tamar Weinberg
FEBRUARY 10, 2010
As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. They’re tasked with contacting bloggers about different initiatives, sending out story ideas and “press releases&# (hopefully with a social component, since those are preferred by many bloggers).
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Techipedia: Tamar Weinberg
MAY 28, 2010
Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. Kirtsy and Other Niche Social Networks. Did you know there’s a social news website catered to women called Kirtsy ? Drive Leads through LinkedIn. You just need to look.
Techipedia: Tamar Weinberg
JANUARY 5, 2010
Laser (Web Strategist): There are two (of many) approaches you can take in your social media strategy. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. Which Social Media Channels Should You Be Using? So what are they to do?
Techipedia: Tamar Weinberg
JANUARY 5, 2011
How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Why not see how some companies are gaining from it right now?
Techipedia: Tamar Weinberg
JANUARY 5, 2009
Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?
Techipedia: Tamar Weinberg
MARCH 24, 2010
For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more? …and so on.
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