Koka Sexton

MARCH 11, 2014

Increasing sales by getting social. Most people will be using Facebook , Twitter or LinkedIn and small companies can take advantage.It’s rubbish that social isn’t about sales, he says. Social media is an additional tool that sales people have at their disposal to help them connect with customers and close deals.

LinkedIn 104

LinkedIn Hubspot Team News 104

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Laser (Web Strategist): There are two (of many) approaches you can take in your social media strategy. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. Which Social Media Channels Should You Be Using? So what are they to do?

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

SEPTEMBER 15, 2010

Looking for a way to monitor social media activities and results on a tight budget? Want to show the world how social you are with a cool widget on your website or blog? How about a real-time search tool to see what’s being said about your company or any topic of interest right now? Or really hate one?

Tools 188

Tools Social Media Radian6 CoTweet 188

Buzz Marketing for Technology

JUNE 27, 2008

Weve written about a number of companies that employ crowdsourcing to produce their product or service here on ReadWriteWeb, but in this post well specifically look at companies that allow you to leverage the crowd to get something done. Graphic Design. Research & Development. Whatever You Can Imagine.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Techipedia: Tamar Weinberg

APRIL 14, 2010

However, to some, social media is a fleeting trend. That’s because social media marketing experts found success early on since social media relationship building was simply easier. Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Reply Ken Wohl February 11, 2010 at 1:08 am In the coming month I’ll be be contacted bloggers that either my company has already built a relationship with or that are within my company’s niche.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

APRIL 8, 2010

If you’re a new face in the crowd, people will be especially skeptical of who you are and why you are here. Those ten B2B leads you get after the first few months are ten leads you would not have gotten otherwise. As representatives of companies, your personal brand should align at least professionally with your company brand.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Why not see how some companies are gaining from it right now?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

LinkedIn Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. Social news is about reciprocal relationships. The key to success is moderation.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

APRIL 1, 2010

Dan Schawbel, recognized as a “ personal branding guru &# by The New York Times, is the bestselling author of Me 2.0 , a national speaker, and the publisher of both the award-winning Personal Branding Blog and Personal Branding Magazine. I have to especially agree on your comment not to join every social network out there.

Social Media 240

Social Media Brands How To Social Networking 240

Techipedia: Tamar Weinberg

APRIL 28, 2010

But let’s just say that the main admin of a big brand’s page or other type of page leaves the company on bad terms and defaces or even removes the Facebook Page. I HAVE to respond on behalf of the company, even though I’m not at all affiliated with the company anymore. Whose fault was it? I can’t!

Facebook 277

Facebook Issues MySpace Privacy 277