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Facebook Success Summit - 22 Sessions on Everything Facebook.

Convince & Convert

Other instructors include the awesome Mari Smith , Brian Solis , Paul Dunay , my brilliant pal Jeff Widman from BrandGlue , Darren Rowse from ProBlogger , my friend MIke Stelzner (founder of Social Media Examiner ), and a bunch of other great folks, including a lot of specific case studies (even B2B!).

Facebook 121
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. Some just buy. Some just buy.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

With free membership open to all women, JaneNation combines social networking with opinion collection. There are blogs, forums, quizzes, polls, and sisterhoods (micro communities based on women’s life stages like “caregiver&# or “widow wise&# ). All rights reserved.

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4 Steps to Drive Sales with a Social FAQ | Blogging and Content.

Convince & Convert

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. Not in a “here’s our FAQ&# way, but in a vigorous, social media way. To really do so. Not drive sales revenue or create leads.

FAQ 137
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

That experience made me explore different industries, which lead me to B2B PR. That experience made me explore different industries, which lead me to B2B PR. I told him, “No matter what I do, I never get anyone to meet with me or want to buy from me&#. There will never be a pitch as bad as bagel necklaces.