article thumbnail

Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity SMM

and 300 posts, here is a quick look back at the 10 most-read posts on the Webbiquity blog to date. Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Without further ado, below are the 10 most-viewed posts on this blog to date. Vocus vs. Cision (November 8, 2011).

Vocus 155
article thumbnail

Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Answers, comments posted on your blog, etc.

SM2 187
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Social Media ROI Debate

Webbiquity SMM

determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.). Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink. You can find more of Eric’s insights on his Socialnomics blog.

ROI 193
article thumbnail

Amplify Your Content Strategy with Influencer Marketing

Convince & Convert

Most influencers that businesses target, especially B2B businesses, probably aren’t world famous media moguls. Likewise, you can search on Twitter and LinkedIn as well as use PR tools such as Vocus and Cision to find influencers. To read his other articles, check out his content marketing blog or follow him on Twitter @kevinrcain.

article thumbnail

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. A B2B marketer, strategist, writer and Author of eMarketing Strategies for the Complex Sale. Jennifer Aaker.

Twitter 279
article thumbnail

The Brand View When Looking For a PR Pro

Waxing UnLyrical

I did reference Gini Dietrich ‘s blog post of what to look for in a PR pro/agency when hiring one. I had been given a test drive of Vocus which some of the applicants used. Tip: I have many years of direct B2B sales experience. After we chose one, it did not go very well.

Brands 177
article thumbnail

CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

But for most B2B marketers like myself – we tend to optimize by the channel of data that we have. For example I get: Social Media reports, Blog data reports, Website data reports, Campaign data reports, Launch result reports, Traditional Media reports, Lead reports and of course Budget reports to name just a few.

Data 100