Sprout Social

MAY 3, 2022

The cannabis industry is booming, which means more brands are leveraging social media as a channel to promote their products, share educational information about cannabis use, and advocate for decriminalization, social justice and destigmatization. The challenges of cannabis social media marketing.

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Social Media Brands Content Guidelines 88

Sprout Social

AUGUST 11, 2020

The integral role of social media in sports is hard to ignore. Athletes represent some of the most-followed accounts across social media at large. Heck, it’s hard to find an athlete that isn’t engaging with fans via social in some form. The current state of social media in sports.

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Sports Engagement Social Media How To 135

Sprout Social

DECEMBER 9, 2020

But even amid the panic and the uncertainty, people found new ways to connect with each other through social media trends. New trends in social media can not only serve as an inspiration for new products but also for fresh content and creative ways to connect with your audience. Soon, brands joined in on these trends too.

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Trends Hashtag Meme Sports 126

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

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Social Media UGC Adwords Influencer 132

Buffer Social

JANUARY 20, 2022

  In this post, we’ve outlined a calendar of all of the official (and slightly less official) holidays in 2022 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm. Ask your followers to join in and use the hashtag for some great user-generated content, too.

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Social Media Content Small Business Meme 85

Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. If achieved, your message will be in nearly everyone’s social media feed.

Meme 107

Meme Marketing Hashtag Campaign 107

Keyhole.co

JULY 5, 2023

With over 2 billion monthly active users , Instagram is one of the most popular social media platforms today. Given the informal nature of Instagram, feel free to add an element of humor and fun with memes and reels that people would be inclined to share (more on these in the next sections).

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Instagram Meme Tips Marketing 52

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform.

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Marketing Authentication Trends Feed 217

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. We get it, not everyone is a content superstar, but this brings authenticity to the brand.

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Strategy Marketing Banking Influencer 175

agora pulse

FEBRUARY 11, 2020

TikTok is a rapidly-growing social media platform. Users who participate in a specific hashtag challenge create their own variations on videos with the same song or audio. The end result is the platform-wide creation of video memes and creative marketing content. . Reels is not available to all Instagram users just yet.

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Instagram Meme Upcoming Authentication 146

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. Why do marketers need social listening tools?

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Brand Monitoring Tools HootSuite Brands 98

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

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API Social Media Management Platform Instagram 92

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Social media users stay on TikTok longer than any other network, with an average session length of more than 10 minutes. Fourteen hours. onlineoptimism.

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Examples Campaign Tips UGC 142

agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. TikTok is for sharing fun, meme-related videos. Hashtag challenges. Want to create a TikTok marketing hashtag challenge for your brand?

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UGC Hashtag How To Meme 139

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? There are more than 84 billion views (and counting) on TikToks with the hashtag #LearnOnTikTok. Videos with the hashtag #YasClean have garnered over 6.5

Trends 145

Trends Influencer Strategy Hashtag 145

Buffer Social

MARCH 5, 2021

By approaching every conversation with genuine interest, they are leveraging social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again. But how exactly can you create this remarkable customer experience on social media? It can make or break a brand.

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Company Social Media Instagram Social Media Management 89

Sprout Social

NOVEMBER 28, 2022

In a digital world that craves authenticity, bringing your audience behind the scenes can make waves. In fact, 76% of engaged social media users say it’s important for companies to post about their employees. When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin.

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Instagram Engagement Brands Avatar 126

Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. Stay ahead of the curve by ensuring these top Instagram trends are ready to go in your 2020 social media strategy. Tweets and memes are taking over Instagram.

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Trends Instagram Meme Authentication 93

Likeable

MARCH 26, 2019

To the right, there’s a heart icon to “like,” a speech bubble to “comment,” and a “share” icon to either post on social media or send as a text message. Challenges are the norm, usually grouped together with a hashtag. social media audience. Memes : TikTok even has its own meme videos that simply catch on.

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Meme Marketing Authentication Feed 111

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. If you want to know the best sizes for content on every platform, check out our social media size guide. Be authentic Short-form video content is all about authenticity.

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Video HootSuite How To UGC 112

Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. Promotions.

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Hashtag Brands Badge Proposal 40

Later

JULY 3, 2020

Instagram Live broadcasts are one of the best ways to connect with your followers in a direct, transparent, and authentic way — especially when real-life get-togethers are impossible. A post shared by Later: Social Media Scheduler (@latermedia) on Apr 29, 2020 at 6:21pm PDT. Instagram Trends 2020 #5: Memes are Taking Over.

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Trends Instagram Meme Badge 110

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience? Why does brand experience matter?

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Brands Sentiment How To Analysis 113

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. We get it, not everyone is a content superstar, but this brings authenticity to the brand.

Strategy 91

Strategy Marketing Banking Influencer 91

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Whether it’s blogging, video marketing, paid social ads or even podcasts, you have to learn the specifics of social media marketing for dentists.

Social Media 111

Social Media Marketing Industry Instagram 111

Sprout Social

NOVEMBER 11, 2019

Listen: Gen Z’s massive spending power and dependence on social media speak for themselves. Having a pulse on what young customers want not only opens you up to new business but also ensures that you aren’t missing out on key social media trends. 10 social strategies for marketing to Gen Z. Translation?

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Marketing How To Authentication Discount 89

Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. million impressions on social media.

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Sports Brands Authentication Meme 66

Hootsuite

OCTOBER 19, 2022

So this begs the question: is TikTok the new (social media) Amazon? Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Studies show that people view TikTok as “authentic, genuine, unfiltered, and trendsetting.” Embrace hashtags and keywords.

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HootSuite Trends Feed Feedly 92

Pam Moore

OCTOBER 25, 2020

Unfortunately, many venture out to the digital world trying to build their personal brand but quickly get caught in the sea of social media vanity metrics and a desire for instant fame that stunts their success before they get started. Your brand is the hashtags you use and the people you tag in your posts.

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Influencer Brands Strategy Training 78

Ignite Social Media

APRIL 17, 2018

Gone are the days of social media networks simply being fun places to post pictures, emo song lyrics, and connect with friends (or make them upset by not putting them in your Top 8 on MySpace). Social media is now a massive world full of brand advertising, memes, news, influencers, and even movements to demand social change.

Engagement 87

Engagement Tips Brands MySpace 87

Sprout Social

SEPTEMBER 30, 2021

For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. In turn, they regularly use customer photos as a means of highlighting their latest promotions with a much-needed sense of authenticity. A mention of your branded hashtags to encourage user-generated content.

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Instagram Bazaarvoice Retail Feed 112

Later

NOVEMBER 13, 2019

From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Whether they use a branded hashtag like Airbnb or curating their whole feed from their community of influencers and ambassadors like Mejuri, UGC is here to stay! .

Instagram 85

Instagram Trends UGC Meme 85

Pixlee

JULY 3, 2019

Old Navy curates this content from various social media platforms and displays it on its website. Morphe fans are interested in authentic looks, so to power their content, Morphe’s team turned to technology and user-generated content from their #Morphebabes community. In today’s market, customers want to be heard. Breckenridge.

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UGC Brands Apparel Content 59

Likeable

OCTOBER 8, 2019

Advertisers often feel the need to constantly create content, or “hot takes,” that are relevant to what’s happening in the moment—whether it’s politics, holidays, or viral internet memes. WHAT LIKEABLE’S DOING: For over 10 years , we’ve been experts in social media and made it our specialty. And don’t worry—we still are.

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Advertising Authentication Meme Film 50

Keyhole.co

FEBRUARY 13, 2024

Likewise, Tinder’s marketing strategy revolves around its raison d’etre, rolling out features and online campaigns emphasizing personalized stories and authentic user needs. Catering to its target audience, this online dating giant has a strong and engaging presence across social media platforms. Instagram: 444K Facebook: 1.7

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Social Media Engagement Strategy Meme 59

Writtent Blog

OCTOBER 28, 2013

Consider the following: Authenticity: Personal bloggers live and die by their ability to provide an honest real-time overview of their lives. Most big-name bloggers have built their audience by being an active participant in other communities, doing social media extremely well, and attending every professional conference possible.

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Meme Reddit FAQ Conference 93

Buffer Social

JULY 31, 2023

What are you working on today for social media management? Have you been trying to figure out your social media marketing plan and not sure where to start? One of our goals at Buffer is to always be iterating and experimenting with what we do on social networks and share different types of content.

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Social Media Strategy UGC Meme 81