Ignite Social Media

NOVEMBER 13, 2018

As user behavior and the platforms themselves continue to evolve, it’s imperative to adapt to the social media landscape. A recent study from Stackla reported that 86% of consumers say authenticity is important when deciding what brands they like and support on social media. User-Generated Content Becomes More Critical.

Trends 143

Trends Social Media UGC Authentication 143

Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. The exact process varies a bit from one platform to another. Guest post by Anne Griffin.

Social Media 168

Social Media UGC Aggregator Eventful 168

Sprout Social

DECEMBER 15, 2021

With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. But even if your business is not targeting Gen Z customers, you can still benefit from establishing a presence on the platform. Consider the audience and nature of the platform.

How To 128

How To Hashtag Influencer UGC 128

Ignite Social Media

JULY 19, 2019

Pairing this with the rise of travel blogging and the highly-visual nature of social media, especially Instagram, social networking platforms have transformed into a top destination for wanderlusters and adventure-seekers. A key part of our social strategy is the curation of UGC. All employ a strong UGC curation strategy.

Travel 94

Travel UGC Brands Tourism 94

Sprout Social

NOVEMBER 29, 2023

Simply spending time on the platform and interacting with accounts in any way, shape or form will set you up for more engagement by default. The platform wants its users to engage authentically and organically, so Instagram put together limits and penalties for tactics they see as potentially gaming their algorithm.

Instagram 112

Instagram Tools Strategy Hashtag 112

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. The For You feed is what makes TikTok so addictive. Understand the TikTok Algorithm.

Strategy 175

Strategy Marketing Banking Influencer 175

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? They are looking for more authenticity, purpose, and transparency. Adapt to the platform. Nearly half of TikTok users have bought stuff that they saw on the platform. billion in 2021.

Strategy 86

Strategy Brands UGC Apparel 86

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. Instagram is a visually-based platform. UGC is a persuasive form of free advertising.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind. Plus, hosting platforms like TikTok and Instagram are all free to use.

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Video HootSuite How To UGC 113

Sprout Social

MAY 26, 2022

While other social platforms require adaptability in order to share the latest information from your company, TikTok also requires you to stay up to date on the latest memes and trends so you can incorporate them into your content,” McNitt notes. Making sure you look authentic to TikTok without being too deceptive is also key.”.

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Examples Campaign Tips UGC 139

Sprout Social

APRIL 6, 2022

And product-based brands are flocking to this new technology in droves, with 73% of businesses currently selling on social platforms. A recent survey found that 46% of consumers anticipate using social platforms’ in-app shopping features more this year. Many common ecommerce platforms (e.g.,

Examples 109

Examples Brands Facebook Retail 109

Pixlee

AUGUST 10, 2020

TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. User-generated content (UGC) goes a long way on TikTok. Tapping into this saves time and helps your brand feel more authentic. Creating Compelling Content on TikTok.

Video 98

Video Marketing UGC Hashtag 98

Hootsuite

APRIL 3, 2023

Sure, there are tons of stats out there about how low organic reach is nowadays, but Facebook is still the world’s most popular social media platform. But it’s not all altruistic here, babe: People love to see free educational content in their news feeds — and sharing lots of it is one of the oldest strategies in the book to earn trust.

Engagement 111

Engagement UGC Facebook HootSuite 111

Pixlee

AUGUST 25, 2021

90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 86

Instagram UGC Brands Hashtag 86

agora pulse

SEPTEMBER 18, 2019

User-generated content (UGC) is a game-changer for businesses. But is UGC worth all the effort? To get all these incredible benefits of UGC, however, you need to actually encourage customers to create content! Run UGC-oriented campaigns. If you want UGC, you need to run UGC-focused campaigns.

UGC 89

UGC Brands Content How To 89

Pixlee

JULY 22, 2020

Social media tools help marketers and creators get the most out of social platforms. More than half of all brand discovery ( 52% ) is happening in public social feeds. Social contests are also a practical way to provoke more user-generated content (UGC), real customer photos from your fans and followers. Social Email Campaigns.

Social Media 56

Social Media Tools UGC Curation 56

Keyhole.co

SEPTEMBER 13, 2023

When a user searches for a specific hashtag or clicks on one, Instagram shows a content feed with the same tag. The more engagement your content attracts on different explore feeds, the better visibility your brand gets on Instagram. It also humanizes your business by increasing authenticity and relatability.

Hashtag 52

Hashtag Trends Instagram UGC 52

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. This means sharing better content, engaging more with audiences and staying up to date on all of the latest platform changes. 1 Madewell.

Instagram 139

Instagram Brands UGC Travel 139

Pixlee

AUGUST 25, 2021

90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 68

Instagram UGC Brands Hashtag 68

Pixlee

DECEMBER 15, 2021

More User-Generated Content (UGC). User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. Trends to Watch in 2022.

Social Media 52

Social Media UGC Marketing Influencer 52

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

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UGC Content Instagram Hashtag 60

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . Instagram has product tags in feeds, product stickers in stories, and a shopping destination option in the explore button.

Features 52

Features Brands UGC Loyalty 52

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . Instagram has product tags in feeds, product stickers in stories, and a shopping destination option in the explore button.

Features 52

Features Brands UGC Loyalty 52

agora pulse

FEBRUARY 11, 2020

Now, Instagram has done it again, recently releasing its Reels for Stories , snagging a use case from the increasingly popular platform TikTok. TikTok is a vertical video platform in the vein of the popular but now-defunct app Vine. TikTok is a rapidly-growing social media platform. Let’s dive right in! .

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Instagram Meme Upcoming Authentication 146

Sprout Social

NOVEMBER 14, 2023

“Authenticity”—there’s no question that it’s one of the biggest social media buzzwords. But don’t be fooled—authentic marketing is only becoming more important. But at the same time, the Index also found that authentic, non-promotional content is the number one thing consumers don’t see enough from brands. Let’s get into it.

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Authentication Tips Marketing UGC 118

Sprout Social

OCTOBER 19, 2022

The thing is—consumers trust content from creators because it feels authentic. While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch. Use creator platforms. Look within your community.

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Campaign Content How To Influencer 102

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. The For You feed is what makes TikTok so addictive. Understand the TikTok Algorithm.

Strategy 91

Strategy Marketing Banking Influencer 91

Buffer Social

OCTOBER 11, 2023

Many social media platforms are rethinking the way they reward their top creators.  The networking platform is doubling down on skills, experience, and a bit of leg work in the Top Voices program. LinkedIn, however, has gone the other way. The Influencer program has evolved into Top Voices, but still functions similarly.

LinkedIn 116

LinkedIn Badge Communities How To 116

Pixlee

AUGUST 16, 2021

Brands like Morphe upload UGC makeup tutorials with shoppable video: Shoppable videos allow people to get details and purchase items directly from the video they’re watching by just tapping on the product being presented. TikTok is now more than a playful social platform where you can learn funny dance moves.

Trends 52

Trends UGC Authentication Instagram 52

Social Media Strategies Summit

JANUARY 28, 2021

To keep the feed looking clean and aesthetically pleasing, Instagram will minimize your captions to show only the first few lines. Using a scheduling platform like Buffer or Hootsuite will provide richer text editing, giving brands the option to add line breaks and schedule their posts from one central platform.

Instagram 130

Instagram Engagement Brands How To 130

Sprout Social

OCTOBER 12, 2020

There are plenty of brands out there finding creative ways to stand out on social platforms, especially on Twitter. User-generated content (UGC) about your brand or industry is some of the most authentic awareness content you can get. as the number of people looking to learn a new language spiked under stay-at-home orders.

Content 141

Content Metrics UGC Conversation 141

Pixlee

NOVEMBER 19, 2020

For example, if we compare the ROI of the two platforms: . Use Social Media User-Generated-Content (UGC) In Emails To Build Your Brand. Go beyond traditional creative with UGC. In this internet age, UGC can be regarded as a digital form of word-of-mouth, reaching more people with the ubiquity of social media networks.

Social Media 52

Social Media UGC ROI Newsletter 52

Pixlee

FEBRUARY 3, 2021

Of course, the importance of various social media platforms is not always the same. . Yakima is also able to repurpose ambassador content for other campaigns, providing a more authentic strategy to connect with the right potential customers. Encourage your users to send in testimonials, which you can then post to your Instagram feed.

Instagram 98

Instagram Tips Discount UGC 98

Ignite Social Media

MAY 4, 2020

While some marketers have strayed away from activating on this platform due to the younger user base, others have found success on the channel. As an official Snapchat Certified Partner , our experts would be more than happy to help kickoff your brand on the platform. Twitter, LinkedIn, and YouTube now have their own Stories feature.

Social Media 121

Social Media Brands Content Real Estate 121

Later

FEBRUARY 16, 2021

As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. Want to easily find and curate user-generated content for your feed? The holidays are the perfect opportunity to run giveaways on your social media platforms.

Campaign 91

Campaign Social Media Brands Apparel 91

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. Your goal is to make people visit your account regardless of if they see your content in their feed. A surefire way to engage your audience is through user-generated content (UGC).

Instagram 52

Instagram UGC Apparel Hashtag 52

BeingOptimist

FEBRUARY 9, 2021

Instagram has become one of the high potential platforms for marketers to promote their business. Also, Instagram shows your post on the feeds of the audience looking for similar content, but it is only possible if you use a broad range of semantic hashtags. Also, you should make sure not to fill user’s feeds with bland content.

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Small Business Instagram Strategy Marketing 92