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Social Media Sites Rank Lowest For Customer Satisfaction

The Realtime Report

Apparel, Athletic Shoes (combined) 81. Specialty Retail Stores 79. Internet Retail 78. Twitter Users Log In Via Mobile, #RLTM Scoreboard Smartphones Surpass TV in Time Spent with Media. Automobiles & Light Vehicles 81. Life Insurance 81. Department & Discount Stores 80. Airlines 80. Internet Brokerage 80.

Sites 177
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Does Social Media Impact Sales at Tobacco and Adult Themed Stores?

Techipedia: Tamar Weinberg

What is the value of social media as it relates to retail ROI? AddShoppers ** is one of the coolest technologies I have ever seen for the e-commerce space and is the only offering I have encountered that has such a breadth of data on social ROI in online retail environments. followed by Apparel & Clothing. on average.

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Welcome To The Video Generation

The Realtime Report

Peer to peer influence and video content is impacting retail like never before. Today’s consumers are always on and more selective on what messages they respond to, and forming new affinities with brands and retailers based on authentic storytelling. YouTube has surpassed Facebook, Instagram and Twitter. ” Click To Tweet.

Video 131
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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

According to the National Retail Federation, we’re looking at a record-breaking November and December this year, with total sales reaching a staggering $966.6 Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot. billion in the U.S. We’d love to hear about it!

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Under Armour #WhatsBeautiful Campaign Targets Women Via Social Media

The Realtime Report

Women now account for 30% of sales for athletic apparel brand Under Armour, and women’s apparel is the fastest growing segment of their business. Hoping for a high level of feedback, Under Armour is engaging heavily with the @UAWomen Twitter account, as well as #IWill and #WhatsBeautiful.

Campaign 180
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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

The apparel brand offers a vintage Y2K collection and an affiliate program. The Home Depot The Home Depot is often considered a Baby Boomer or Gen X homeowner favorite, but the home improvement retailer has adapted its social strategy to target Millennials and Gen Z as these generations gain more buying power.

Brands 115
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Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

Chanel has gone beyond their niche consumer base and nurtured a widespread community in the realms of fashion and apparel. Chanel on Twitter Considering their reserved and limited-to-none interaction approach, it’s not surprising Chanel’s Twitter game falls behind, compared to how they perform on YouTube and Instagram.

Fashion 52