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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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How to use AI analytics for targeted business decisions

Sprout Social

Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. What is AI analytics? What is the difference between AI analytics and traditional analytics?

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6 integrations to get more from your social media management platform

Sprout Social

The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes. Sprout integrations: Zendesk, HubSpot, Salesforce, Microsoft Dynamics 365.

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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

They discussed various issues related to collaboration, including how to ensure cohesive branding, maintain effective communication, break down silos, and share best practices with university social media managers. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team.

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Salesforce Social Studio Sunset: Everything You Need to Know

Hootsuite

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. Customers will lose access on Nov.

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How to Design an Efficient Social Media Approval Workflow

Hootsuite

Some examples of social media approval tools and social media approval apps. Bonus: Get a free, customizable social media style guide template to easily ensure a consistent look, feel, voice, and tone across all your social channels. 4 benefits of creating a social media approval process.

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24 Tools Every Social Media Manager Should Use

Visually SM

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it.