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Social Media Security Tips and Tools to Mitigate Risks

Hootsuite

But hackers may still be able to gain access to secure social media through vulnerabilities in connected third-party apps. They got in through a third-party analytics app. It’s relatively easy for an imposter to create a social media account that looks like it belongs to your company. Unsecured mobile phones.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Use the built-in brand safety tools for each social network Your first line of defense against your branded ads appearing alongside offensive content includes the in-platform tools provided by the major social networks. Take Message Spike Alert notifications connected to Sprout’s Smart Inbox.

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How to Create a Social Media Posting Schedule (Free Template and Tools)

Hootsuite

You’ll also track key information like: the social handle for each account. key demographics for the account, derived from analytics. To keep things simple, you can use our free social media audit template to help you create an up-to-date inventory of all your social accounts. Free social media scheduler.

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16 of the Best TikTok Tools to Improve Your Marketing

Hootsuite

We’ve got you covered, from scheduling to analytics, engagement, editing, and ads. You just need to use TikTok on your desktop to do it, as you can’t access this feature on the mobile app. TikTok analytics tools. TikTok Analytics. You’ve got access to in-app analytics if you’ve got a TikTok account.

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How to Schedule Facebook Posts: A Quick and Easy Guide

Hootsuite

As you draft the post, you’ll be able to preview what it will look like on desktop and mobile. Scheduling posts can also help you keep your brand guidelines in mind when composing weeks or months-worth of content. Make sure that your campaigns across Pages and even social networks are aligned with yours and your audience’s values.

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GDPR and social media: What marketers need to know

Sprout Social

For example, consider how so much social traffic comes from mobile devices. Limited behavior-tracking of some visitors from social media. Many marketers rightfully look at Google Analytics data to glean their ROI from social media.

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How to Use Social Media to Create Stellar Webinars

Socialmedia.biz

And since mobile is one of the driving forces behind the demand for online video , your webinar solution needs to be optimized for mobile; an average of 25% of webinar attendees tune in from a mobile device. This also means that you should optimize your materials for mobile as well by using large images and avoiding small text.