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8 Tips to Improve Online Sales During the Holiday Season

Harp Interactive

Businesses primarily rely on email, CPC & CPM campaigns besides traditional marketing. Analyze the data for next year’s campaign: Make sure you have analytics installed on the website and that your team conducts post-campaign analysis to identify areas of strength and weaknesses in the process for future campaigns.

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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

SEO optimization Do you regularly optimize your website to rank higher in search engine results pages? SEO tools: They can track your website’s rankings for specific keywords over time. Web analytics tools: They let you see how much traffic your website gets from specific keywords.

Tools 52
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Most Popular Digital Marketing Jobs

The Realtime Report

To achieve this, rebootonline.com inserted a range of digital marketing job roles, such as Data Analyst, Content Manager and Head of Ecommerce, into the keyword analytics section of online visibility and marketing tool SEM Rush. Posted with permission from Reboot.

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How to Do a Facebook Audit in 30 Minutes or Less

Sprout Social

SEO check and verification. Understand how SEO matters in social media. Looking at metrics like CPC and CPM will tell you if your ads are performing well. If this year’s goal are to increase brand awareness, then your posts and analytics should reflect that. Track the right metrics for your goals in your analytics.

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Search Engine Marketing Tool Review: SEM Rush

Bill Hartzer

SEMRush.com , from the makers of SEOQuake , is a website that can give you some amazing website analytic information in regards to the top keywords on Google, and how they relate to a website. On the plus side, you can export these analytics in a table, or CSV format if you have access to the PRO version of the site.

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Fetching Friday – Resources Mashup & Google Internship

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Beginner’s Guide to Google AdSense for Publishers – While you won’t find many mind-blowing, “Increase Your AdSense CPC in Minutes!” Search Engines / SEO.

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Fetching Friday – Resources Mashup & Movie of the Week

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. How to get Facebook ads for (almost) free – optimizing your ads for lower CPC bids. Search Engines / SEO / Link Building / Analytics.

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