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comScore Report: Twitter Usage Exploding in Brazil, Indonesia and Venezuela

Bill Hartzer

comScore, Inc. The comScore study found that in June 2010, about 93 million Internet users visited Twitter.com. Keep in mind that this data excludes usage of Twitter-based applications such as TweetDeck and Hoot Suite. Here are the numbers from comScore: Visitation to Twitter.com by Global Regions - June 2010 vs. June 2009.

comScore 127
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The devil’s in the data: Identifying the groups that won the election for Trump

Audiense

What can audience data tell you about Trump’s supporters? In 2012, Barack Obama’s 50-strong analytics team executed its data-led strategy from “ The Cave ”, within the campaign team’s Chicago headquarters. During the 2016 elections, data was still a key battlefield and exploiting it would reap substantial rewards.

Groups 125
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Beyond Facebook Insights: Useful Facebook Analytics Tools

Adam Sherk

It is fair to say that Facebook is getting better at providing this data itself; the latest version of Facebook Insights offers a wider range of data than ever before. Simply Measured’s Facebook Fan Page Analytics gets a gold star for clear, simple data visualization. Simply Measured. Socialbakers. SEOMoz Pro. SEOMoz Pro.

Analytics 253
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Mapping the Social Internet – what part of the world is the most.

Mindjumpers

Using fresh data from the Trendstream Global Web Index – a recurring survey of more than 50,000 users of social platforms in 18 markets. Analysis by Mikolaj Jan Piskorski and visualization by Tommy McCall Sources for the analysis: TRENDSTREAM COMSCORE CIA WORLD FACTBOOK Mindjumpers. [.]

comScore 232
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A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

But what about using search and social data to influence the editorial calendar over the longer term? But allowing search and social data to influence (not dictate) the editorial calendar and content planning process can reap significant benefits for traffic and audience development. Search Queries data in Google Webmaster Tools.

Research 183
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I Got You vs. I Keep You - The Mobile Brand Crisis

Twist Image

When it comes to apps, the data is frightening. Exactly half of all time spent on smartphone applications occurs on an adult's single most-used app, says comScore in a new report that contains a host of intriguing data points about mobile app reach and engagement. That churn rate is up from 58% in last year's analysis.

Mobile 40
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Monetization: Social Network Advertising

Laurel Papworth

Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 average for the internet at large. Are you surprised? We are chatting with friends.