Analysis Collaboration Nielsen Research 
Sprout Social
NOVEMBER 2, 2023
When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. Tools like Sprout Social use AI-driven sentiment analysis to dig into social listening data to give you insights on what people think about your brand. You can tell if they’re happy or upset by their tone.
Webbiquity SMM
OCTOBER 13, 2010
Results can be exported to Excel for further sorting and analysis. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Nielsen BuzzMetrics. The only caveat is that this may whet your appetite for the full version (see below). Share it on StumbleUpon.
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Bill Hartzer
MAY 26, 2010
Maestro, TNS Cymfony’s third generation listening and influence driven platform, makes integrating innovative technology with expert analysis easy, yet provacatively informative by helping to identify the people, issues, and trends impacting business – both online, and off.
Razor Social
MAY 15, 2019
For example, they allow you to test several influencer partnerships which helps you to quickly figure out which collaborations work. A recent research found that a majority of marketers leverage influencer marketing to increase brand awareness and reach new audiences: Source: Statista. Do a research on social media.
Writtent Blog
JANUARY 25, 2015
As a recent analysis of the “contingent workforce” by Dr. Michael Woody found, large and medium-sized companies are actually hiring freelancers in droves. Nielsen research has found that consumers are increasingly using content for decision-making, but only when it carries some expertise.
Rebekah Radice
NOVEMBER 24, 2017
Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. Do some research on yours and begin to write down the words that jump out at you. When you collaborate with an influencer with similar goals as yours, you get a chance to tap into their immense reach and influence.
Keyhole.co
AUGUST 10, 2023
The trick is always to add your analysis and thoughts whenever something significant happens. This leads to connections, conversations, and potential collaborations. According to Nielsen, 92 percent of consumers say they trust user-generated content more than they trust traditional advertising. Don’t just share the news.
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