Social Media Definitions: KPIs and Other Valuable Terms to Know
Ignite Social Media
FEBRUARY 11, 2021
The social media world is full of crazy terminology, and the terms keep adding up the more the industry evolves. Cost-Per-Thousand Impressions (CPM): Also called cost per mille, the aggregate cost for one thousand impressions, calculated by dividing the amount spent by the number of impressions and then multiplying by 1000.
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