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Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

I see more and more people complain about not being able to measure social media ROI and I wonder what they may be doing wrong. I think when businesses get experimental and do some SWOT analysis of their social media engagements, they will be able to know which areas to keep on experimenting to find a better strategy.

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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

As such, it has been selected as the generic social network of choice. Niche network: Sphinn : In the red corner we have Sphinn – a social news network dedicated purely to online marketing news and discussion. Subsequently, Sphinn is perhaps the most relevant niche social network on the web.

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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

We have embarassing pictures in Google Maps , videos about the death of an innocent man in the hands of a “competent&# cop , and even Yelp reviews that can damage your personal reputation , never mind your business. If a company wants to have a stellar reputation today , they better think about giving good customer service.

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Choice of Form: Two Legal Seminars As Social Media

Techipedia: Tamar Weinberg

Tagged as: blogs , college , forums , law school , seminars , social media , vbulletin , wordpress { 2 trackbacks } What Can I Do For You, Commentators? | SEO ROI Services December 3, 2008 at 5:38 pm What Can I Do For You, Commentators? Tamar is also the author of The New Community Rules (July 2009).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Social media is by definition slow.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media: Measurement and ROI Measurement Strategies for 5 Social Media Goals (PR Communications): John Cass talks about the various goals you might get through social media and the various ways to measure these goals. Are We Too Worried with Finding the ROI of Social Media? He makes 6 digits a MONTH.

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