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Public Relations becomes Community Relations – Social Media

Laurel Papworth

Today you do your best to get them articles in women’s magazines, hand out free samples and so on. McCann is one of the oldest and biggest advertising businesses in the world. Your CV and link to a LinkedIn profile if you have one. is a bust – Advertising doesn’t work (7). How does it work?

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7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

Maybe you’ve set up a blog to advertise your business. But to me, a blog is similar to a magazine and most popular magazines have pictures. I do incorporate stock photos especially in the headers to draw attentiion to my posts when I link to them in Facebook and LinkedIn. Your blog has to be excellent. Answers Yahoo!

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. More people were reached using one advert or one advertising channel. Ideas and good products spread faster.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Perhaps this is a “take heed&# call to community participants who engage on the social web, but while ExpertCruiser warns its readers that this is a scummy practice, in reality, scouring social sites for mentions of your product, service, and even your competitors is nothing new. Doubt the whiners will change their tune, though.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

How to Integrate Social Media into Product Marketing (Social Computing Magazine): This is a nice detailed guide on how you can market products via social media. LinkedIn 10 Ways to Use LinkedIn to Find a Job (How to Change the World): Thought you couldn’t get a job on LinkedIn? He makes 6 digits a MONTH.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Sandy is an active thought leader in helping businesses transition into an era of social business, as well as the award-winning author of two best-selling books: The New Language of Business: SOA & Web 2.0 , and The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market. Beth Comstock. bethcomstock.

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Blogging: Social Media is Not Only About Social Media Sites

Techipedia: Tamar Weinberg

It builds a momentum impossible through traditional advertising. Personally I am much more likely to further investigate a product/company/service that was brought to my attention indirectly than say, on a billboard or full-page magazine ad. Social media is the new game in town. Answers Yahoo!

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