Convince & Convert

MARCH 25, 2010

Great for small businesses. jaybaer: A Social Media Scoreboard That Works [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

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JUNE 22, 2010

and everyone wants to preach the good word of social media and it's healing powers. and everyone wants to preach the good word of social media and it's healing powers. Again, I strongly believe social media programs will be developed by several of the 86% not utilizing it presently.

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MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. As Jay Baer recently [.] Im Jay Baer.

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JULY 15, 2010

When it comes to creating a social media strategy , there is one, often overlooked piece of the puzzle that falls through the cracks. In small businesses or one man bands it's easier to get an overview of who's responsible for what. link] by @jlysne on #convinceandconvert [link] Grow Socially Get your act together!

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SEPTEMBER 21, 2010

But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social Media results can’t be measured False.

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APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. Great post Jay, thanks! Im Jay Baer.

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MAY 26, 2010

There is a lot of information out there and small businesses owners do not always have the time and in some cases the resources to hire an agency or consultant so they rely upon what people are saying and follow that. If someone is using them as the strategy what will happen when they are not the dominate force? Im Jay Baer.

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SEPTEMBER 20, 2010

I believe Twitter will ultimately be the way that we interact with brands, and will power the social CRM movement. My clients are not small businesses so I can't speak to engagement there although I can see it as effective, but from the celebrity side and the consumer brand side, sometimes no to little engagement can work.

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SEPTEMBER 21, 2010

Because I find that's a typical question for the small biz looking to get started. link] Junta42 / CMI Social Media Monitoring Tools – How to Pick The Right One [link] by @ktvan via @jaybaer [link] Katie Van Domelen This is actually a really timely comment. Thanks for bringing those up here! link] Katie Van Domelen I agree.

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Social Media Radian6 Strategy SM2 155

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AUGUST 26, 2010

One keyword and up to 500 posts (Twitter or Facebook mentions) per month is free, making it a potential zero cost solution for very small businesses. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Pricing is quite reasonable for RowFeeder. Im Jay Baer.

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SEPTEMBER 1, 2010

Early in my online career I did a lot of website strategy and online advertising. link] Marjorie Clayman So very very true, and I’m glad that you tied things other than Social Media into it. One of the sadder experiences of my short career occurred around an online advertising campaign. We bought the space on a flat rate.

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Social Media Consultant Social CRM eBook 120

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MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

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MARCH 18, 2010

P.S. this is my 100th comment on Disqus, and I couldn't think of a better place to have it [link] Randy Kemp Getting Serious About Social Media [link] [link] Brett Pollard Excellent! Today, I still believe we are in the Social Media “Honeymoon&# period. Huge area of focus for us at Biz360. Think of it this way.

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SEPTEMBER 15, 2010

For what it’s worth (and only a mini-shameless plug here but totally on topic I think) we have a process for this that we use with small business owners called True Story Mining. You can check out our approach at: [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

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AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. Perhaps, judging a business by its Facebook Page might not be the most fair thing to do, but I'm sure some prospects do it.) This is a marketing driven strategy.

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Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. Perhaps, judging a business by its Facebook Page might not be the most fair thing to do, but I'm sure some prospects do it.) This is a marketing driven strategy.

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Facebook Consultant Social Media Sites 167

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JUNE 8, 2010

I work with small businesses and their first thoughts on listening is what are people saying about us. I work with small businesses and their first thoughts on listening is what are people saying about us. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

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Social Media Foursquare Consultant Airlines 128

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MARCH 9, 2010

But I think that we must understand that all social media sites do not work for every industry. Where twitter might be good for designers, facebook is perhaps better for small businesses. link] Nisha Pawar There are many niche markets and social media out there. link] [link] Rune F. Im Jay Baer.

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Social Media Strategy YouTube LinkedIn 133

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SEPTEMBER 20, 2010

link] Liana Miller Good read RT @swoodruff: Is Twitter for Business Even Worth the Trouble | Interesting thoughts from @jaybaer [link] [link] Patrick Garmoe Really agree with Scott and Bret. For small businesses, I think the benefits come in great chunks (with little benefit other than education in between).

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SEPTEMBER 20, 2010

Noemi Pollack blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

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APRIL 7, 2010

Here’s my very favorite tweet about that subject: from @seancuthbertson And another good one from @karimacatherine I’m a big believer that small business should constantly be monitoring Twitter (and now Foursquare and Gowalla). Clearly, Foursquare has absolutely no value to a business owner. Im Jay Baer.

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Foursquare Analysis Consultant Mobile 150

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SEPTEMBER 2, 2010

The second is the humanity that companies are able to bring using social media. Especially the small businesses. That’s why social media is so powerful. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

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Social Media Strategy Consultant Social CRM 153

Techipedia: Tamar Weinberg

JUNE 23, 2010

Just a guys personal profile on Facebook Facebook makes the bold claim that they have 400 million accounts, which is a great number to a potential advertiser or business looking to jump on the bandwagon. That’s what Social CRM systems are trying to solve. This is a personal profile for a reason. Not too smart.

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Facebook SEO Policies Groups 268

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SEPTEMBER 20, 2010

[link] #news #socialmedia [link] Simon Blackley Use social media to build strong bonds with a small group of advocates, not weak links to large numbers, says @jaybaer [link] philsimonsystems Great post, Jay. Do people really think that you can get SM religion one day and your customers/fans will all be singing your praises the next?

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