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Top 15 Social Media Marketing Blog Posts Of 2015

Firebelly

The 15 most-read posts on our social media marketing blog in 2015! BEST DAYS AND TIMES TO POST TO YOUR LINKEDIN COMPANY PAGE. It’s a question we get a lot—what are the best days and times to update a LinkedIn Company Page? 3 WAYS TO IMPROVE SOCIAL MEDIA ROI IN 2015. SOCIAL MEDIA MARKETING: PROCESS MATTERS.

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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot.

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Conversational marketing: What it means for your social media strategy

Sprout Social

There’s a universal truth behind the rise of conversational marketing: People miss talking to other people. To provide the best customer experience possible, invest in conversational marketing. Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Conversational commerce.

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Let Your Humanity Shine in Social Media

Convince & Convert

The first month of 2015 comes to a close with another great round of guests on the Social Pros Podcast. In January, we heard from JetBlue’s social media customer support leader; the social media manager of outdoor-gear retail chain Cabela’s ; and the LinkedInExpert herself. Be recognizable.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months?

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Where Social Media Is Headed in 2017: The Biggest Trends to Watch For

Buffer Social

– Quickfire: Pinterest, LinkedIn, YouTube. billion monthly users (up 16% from Q3 2015). This trend appears to be on many marketers minds, too, with 30% of respondents in our State of Social Media survey saying Facebook video is the #1 channel they’re looking to add to their efforts in the next 12 months.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Here is an example of a clothing retailer who wanted to track influencers for a specific campaign using Brandwatch. In this guide, we go through what you need to be monitoring and how to do it.