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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Their TikTok page features humorous videos from customers shot-gunning cans to cameos of rappers and skateboard legends like Tony Hawk, an early partner of the brand. Whirlpool also benefits from #CleanTok, a popular hashtag highlighting cleaning hacks and helpful home appliances. The spot earned over 5.1 whirlpoolusa.

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Measure & Increase Instagram Engagement

Sprout Social

However, data from Sprout Social’s 2015 Index revealed seven in eight social messages sent to brands go unanswered within 72 hours. When you pair this with our Instagram Profiles Report, you can then measure top posts, audience growth, publishing behavior, hashtag performance, top influencers engaged and audience engagement.

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I Read More Than 20 Instagram Studies so You Don’t Have to. Here’s What I Found.

Buffer Social

Using both hashtags and location tag drives the most engagement. Here’s how Iconosquare’s best time to post feature looks like: 4. Using both hashtags and location tag drives the most engagement. Unlike other social media platforms like Facebook, hashtags are a norm on Instagram.

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PBEVENT 2015: A Roundup of Tips and Advice Shared at the ProBlogger Training Event Sessions

ProBlogger

Create a hashtag strategy for Instagram that makes it easy for people to find your photos. Read How to Identify Relevant Hashtags for Your Business for tips. Create keyboard shortcuts so you don’t have to copy and paste all your hashtags from notepad. Seek out Feature Instagram Accounts. Optimize your Instagram bio.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

Curate user-generated content. From 2015 to 2016, Brian Peters, our then social media manager, grew our Instagram following from 4,250 to more than 21,000. A great place to start is by hosting photo contests where your customers can submit (or share with your branded hashtag) photos of your brand to win prizes. His secret?

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5 Tips for Launching a Follow-Worthy Instagram Account

Sprout Social

In 2015, 33% of Fortune 500 companies had invested in Instagram–a 13% increase from the previous year. Curate Your Feed. Mosts posts on a branded product feed will feature a product in some way, whether that’s as the main subject of a post or more of an accessory in the background. Don’t Forget About Hashtags.

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Instagram or Snapchat: Which is the Best Fit For Your Business?

Buffer Social

Instagram suggests profiles to follow and curates relevant posts in Discover, which helps people to find your Instagram profile. Through hashtags and @-mention tags, people can discover and check out your Instagram profile. Image credit: The feature image is via Unsplash. Us er-generated content. Which platform did you choose?

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