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Five questions your marketing team should be asking about location-based technology

Visually SM

Rather, location-based marketing is gray because building a strategy in 2015 requires a bit more art than science. Retail/mail order (including online retail: 40%. Meanwhile, Motorola intends to dispatch Bluetooth-powered sensors to its retailers, The Washington Post reports. Financial services and insurance: 37%.

Team 124
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Five questions your marketing team should be asking about location-based technology

Visually SM

Rather, location-based marketing is gray because building a strategy in 2015 requires a bit more art than science. Retail/mail order (including online retail: 40%. Meanwhile, Motorola intends to dispatch Bluetooth-powered sensors to its retailers, The Washington Post reports. Financial services and insurance: 37%.

Team 100
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What’s Missing From Your Omnichannel Strategy?

Convince & Convert

Last month, data from BDO showed that, in 2015, many retailers began recognizing the value of mobile platforms. The retailer partnered with exterior providers to create an “endless aisle” solution. If the customer experience is much more difficult than necessary , consider removing potential purchasing barriers.

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The One Screen World Keeps Happening

Twist Image

The Wall Street Journal reported this week (in an article titled, PC Sales Continue To Fall ) that: "Worldwide PC shipments saw their sharpest decline in nearly two years in the second quarter of 2015, dealing continued damage to retailers and makers of computers, chips and PC software. apple watch. Shipments fell 9.5

iPad 40
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Paige Lewin on Crafting a Flawless Marketing and Sales Culture

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Since starting in the events industry in 2015, being promoted in just 6 months to become the UK’s youngest Event Director at the age of 23, Paige has always had a passion for creative Business Development, New Business Acquisition, and Strategy.

B2B 12
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Report on “EMV for a Week Challenge” in Hawaii

Idaconcpts

The clerk at The Curb indicated that, unlike the regular card reader from Square, the chip card reader isn’t free for retailers. According to Square’s website, The Curb’s chip card reader model costs $49 and can also process NFC payments, such as Apple Pay. . Damian Davila (@idaconcpts) February 14, 2016.

Report 70
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Case Study: How a Blogger Became a Startup Founder

ProBlogger

It’s not a blog monetization strategy in the same way a book or a retail line is. After initially pitching my idea in a startup competition in early 2015, I decided to offer my idea as a service so I could validate it further. Here are Cas’s biggest tips for anyone contemplating a startup, based on what she’s learned so far.