2014, Nielsen and Social Media - Social Media Informer

Zenith Social Media Marketing Conference – An Event Not to Miss!

Webbiquity SMM

MAY 6, 2014

The Zenith Social Media Marketing Conference is fast approaching, coming up on Thursday, May 22, in Duluth, Minnesota. Among this year’s presenters: Neal Rodriguez ( @notifyneal ), an internet marketer and web developer now with Shovecom LLC, whose formerly done stints with Forbes, Mediabistro and Nielsen. See you there!

Conference

Conference Eventful Social Media Nielsen

Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Any social media updates that we missed? Facebook updates Pages Manager for IOS – Facebook released version 3.0

News

News Types Nielsen Social Media

A Long List of Social Media Advertising Stats

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics.

Advertising

Advertising Social Media List Statistics

Study Finds Advertisers Get a Boost from “Media Multitasking”

The Realtime Report

APRIL 10, 2019

The study to be published in the April edition of the INFORMS journal Marketing Science is titled “Social TV, Advertising, and Sales: Are Social Shows Good for Advertisers?”. Nielsen in 2014 estimated that 80 percent of U.S. Nielsen in 2014 estimated that 80 percent of U.S.

Study

Study Advertising Nielsen Retail

Social Networking Stats: 8 in 10 U.K. Twitter Users Log In Via Mobile, #RLTM Scoreboard

The Realtime Report

MARCH 21, 2014

A recent study from Nielsen and Twitter reveals that, out of several European countries surveyed, the U.K. currently access the social platform via mobile device; 70% log on ‘primarily’ via mobile. In 2014, new estimates from eMarketer project that 82% of U.K. Eight in ten Twitter users in the U.K.

Social Networking

Social Networking Mobile Twitter Tumblr

Improved Social PR via the Employee Advocacy Route

Waxing UnLyrical

DECEMBER 14, 2016

When doing my due diligence for this post, I came across a transcript of the #PRprochat that happened in July 2014. Shonali Burke (@shonali) July 10, 2014. On average, each employee connects with at least 300 people through social media (Facebook, LinkedIn, Twitter and other platforms included). How does it figure in PR?

Nielsen

Nielsen Reputation Metrics Exercises

[Interview] How Eric Cantona and #LeBigSwim Created An Ocean Of 2.5 Million Engagements

Audiense

SEPTEMBER 2, 2016

Kronenbourg’s Bronze Lions winning campaign proved one big thing, people will get involved in your social media strategy if they care about the content. Harriet Harrison, Ogilvy & Mather UK The results were astounding, according to Nielsen/Headstream it was the #1 UK social FMCG campaign of 2015, and purchasing increased 14.5%

Engagement

Engagement Nielsen Delicious Campaign

Will Social Media Influence The Travel Channel Launch's of "Deep Fried America?" An interview with host Jay Ducote

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers.

Travel

Travel Hosting Social Media Influencer

3 Really Difficult Ways to Create Great Customer Experience

Convince & Convert

NOVEMBER 17, 2015

Today, according to research I completed in conjunction with my new book, Hug Your Haters , among those expecting a response at all, 40% of customers who complain about businesses in social media expect to hear back within one hour. 47% of Americans trust advertising, according to Nielsen. But they didn’t.

Nielsen

Nielsen Authentication Price B2B

Will Social Media Influence The Travel Channel Launch's of "Deep Fried America?" An interview with host Jay Ducote

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers.

Travel

Travel Hosting Social Media Influencer

23 Outstanding Social PR Guides

Webbiquity SMM

JULY 22, 2014

This shift has led to today’s emphasis on “social” PR. But it’s not merely about using social media platforms and outreach; as one of five pillars in the web presence optimization framework , PR now impacts SEO, content marketing, website design, and other marketing disciplines.

Press Release

Press Release Nielsen Blogger SEO

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research

Research Social Media B2B Marketing

6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More

Buffer Social

JUNE 12, 2016

Follower count is one of the metrics we keep a close eye on with our social media reports and audits. There is a lot of great advice on how to grow your followers on social media (much of which I’ll relay below), and at Buffer we’ve always been interested in the research behind the advice. Post great content.

Twitter

Twitter Strategy Instagram Facebook

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics

Statistics Research Social Media B2B

Social Media Informer

Zenith Social Media Marketing Conference – An Event Not to Miss!

Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

Trending Sources

A Long List of Social Media Advertising Stats

Study Finds Advertisers Get a Boost from “Media Multitasking”

Social Networking Stats: 8 in 10 U.K. Twitter Users Log In Via Mobile, #RLTM Scoreboard

Improved Social PR via the Employee Advocacy Route

[Interview] How Eric Cantona and #LeBigSwim Created An Ocean Of 2.5 Million Engagements

Will Social Media Influence The Travel Channel Launch's of "Deep Fried America?" An interview with host Jay Ducote

3 Really Difficult Ways to Create Great Customer Experience

Will Social Media Influence The Travel Channel Launch's of "Deep Fried America?" An interview with host Jay Ducote

23 Outstanding Social PR Guides

Best Social Media Stats, Facts and Marketing Research of 2010

6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

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