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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

million Facebook: 15 million YouTube: 17.6 And in 2014, when LEGO released The LEGO Movie , people hailed it as Hollywood finally catching up to the charm of this filmmaking style. Brickfilms, stop motion, and animations thrive in the age of YouTube and other video-based social media platforms. Instagram: 10.3

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Writer and analyst Kevin Allocca works with YouTube trends. He tracks viral content and connects that content within the so called ‘viral planets’ of YouTube’s universe. Tastemakers [influencers] + Community Remixing + the Unexpected = Viral Gold. The Viral Gold Formula. ” Click To Tweet.

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

And for another, the business community seems to like it too. Mary Barra has been chair and CEO of General Motors since the start of 2014, making her the first female chief exec of a so-called “Big Three” car manufacturer. Only 12% disagree. Brian Scudamore. Profiles: Facebook. Mary Barra. Profiles: LinkedIn.

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Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes

Buffer Social

November 14, 2014: Overly promotional posts will receive less reach on Facebook. September 18, 2014: Facebook will be considering the rate at which people interact with posts. September 11, 2014: Offensive or inappropriate ads will be shown less or stopped. November 14, 2014: Overly promotional Page posts. year-over-year.

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All the Social Ladies: Advice From 18 of the Smartest Women in Marketing

Likeable

Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. YouTube is red, Facebook is blue. If you’re not up to speed on the happenings of the All the Social Ladies podcast , allow us to help you get there. Who’s hungry?!

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Gymshark’s Social Media Strategy: Leveraging Influencer-Driven Strategy

Keyhole.co

Gymshark does this by maintaining a strong social media presence and an active fitness community online. million Facebook: 2 million YouTube: 503K Twitter: 368.7K Gymshark’s marketing strategy started with roping in YouTube fitness stars Lex Griffin and Nikki Blackletter, who endorsed Gymshark products in their videos.

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22 Facebook Messenger Stats Marketers Must Know in 2022

Hootsuite

Looking for a direct communication channel to potential and current customers? A marketing solution that drives community and commerce? billion times since 2014. With just shy of a billion users, Messenger sits behind TikTok, WeChat, Instagram, WhatsApp, YouTube, and Facebook in terms of active users. billion times.