Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ).

Statistics 207

Statistics B2B Content Marketing 207

Writtent Blog

FEBRUARY 12, 2014

93% of B2B marketers use content marketing, a 2% increase over 2012. Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. 42% of B2B marketers say they’re effective at content marketing. 57% of marketers report custom content is their top marketing priority for 2014.

Content 110

Content B2B Hubspot Marketing 110

Webbiquity SMM

DECEMBER 16, 2014

Which metrics are most valuable in evaluating tactical success? 5 Social Media Trends for 2014: New Research by Social Media Examiner. ” 24 Social Media Tips For The DIY Social Media Marketer In 2014 by Idea Girl Marketing. ” B2B Social Media Marketing Guides. 11 secrets of good B2B social media by Potion.

Social Media 245

Social Media Tumblr Marketing B2B 245

Writtent Blog

DECEMBER 8, 2014

The cost of creating video or infographic content can seem overwhelming. It’s hard to make the leap if there’s little proof in your content market metrics that a new tactic will work. LinkedIn Promotion for B2B. Looking for a surefire platform to convey your content to B2B prospects? Content for Sales.

Strategy 111

Strategy Content Marketing B2B 111

The Social Media Hat

MAY 6, 2016

In fact, latest research puts this number at 122% more per ad unit than in 2014. Users tend to focus more on their News Feeds than on material emerging around it elsewhere, though the recent re-design of the column ads may change that metric over time. Companies are spending more than ever on Facebook advertising.

Facebook 143

Facebook Feed Feedly News 143

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S. All rights reserved.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Website traffic is the most commonly measured social media metric, followed by conversions, positive mentions and number of fans/followers. ” B2B Marketing Research and Statistics. 10 informative B2B marketing infographics by Econsultancy.

Statistics 190

Statistics Research Social Media B2B 190