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Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)

Firebelly

2012 was an exciting year in the social media space. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. Here are eight disasters from 2012…. 100 Fascinating Social Media Statistics and Figures From 2012. 10 of the best social media campaigns from 2012.

Nielsen 241
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Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176
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What Does 2013 Hold for Social Media?

Mindjumpers

As of 2012, social is already too big to ignore. In the beginning of this year, Sara predicted that 2012 would be the year of visual communication – and she was quite right. These mobile smartphone users are exposed to more opportunities for advertising and marketing, with greater immediacy and relevance, than ever before.

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#measurePR Recaps for June-July (Chats with @kdpaine, @geoffliving, @leeodden)

Waxing UnLyrical

Katie Delahaye Paine (@kdpaine) June 12, 2012. You can get the full transcript of #measurePR for June 12, 2012 , if you like. On June 26, Geoff Livingston , co-author of the recent book Marketing in the Round , joined us. Geoff Livingston (@geoffliving) June 26, 2012. via @ nielsen shar.es/szPMq Too much awesome!

Nielsen 185
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China: The State of Social Media

Mindjumpers

Nielsen, IT Entrepreneur. As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. However, the networks are changed to better fit the Chinese user and market in several ways.

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Good Writing Remains a Core PR Skill

Proactive Report

I read a post in CommPRO.biz today about 5 trends for 2012 that will affect your PR resume. News, Google News and many other news websites listed in the Nielsen top ten. There are new skills you should have in your 2012 PR resume: The ability to write well in many different styles – press releases, articles, blog posts.

Skills 111
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How Humanity Drives Customer Experience

Convince & Convert

According to Nielsen, we trust friends and family members’ recommendations 92% of the time. Bellhops – Inserting Humanity Into the Moving Process Founded in 2012, Bellhops is a startup company that seeks to be the Uber of moving. We trust advertising from companies 47% of the time.