Social Email Marketing

MARCH 8, 2012

Econsultancy’s Email Marketing Industry Census 2012 report shows email is still seen as a channel with a good return, with 70% of company respondents (thus, no agencies) saying ROI of email marketing is ‘excellent’ or ‘good’ Email marketing ranks second after SEO,

Marketing 40

Marketing ROI SEO Report 40

Buffer Social

SEPTEMBER 20, 2016

Some of the best advice I found dated all the way back to 2012, which shows just how long some folks have been excelling in the podcast game. We’re fortunate that our podcast has an interview format, where we get to talk to amazing people like Rand Fishkin of Moz and Meghan Keaney Anderson of HubSpot. This post is an example!

How To 40

How To YouTube Hubspot Review 40

Webbiquity SMM

OCTOBER 23, 2012

62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. Twitter Tips for Newbies.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

SEPTEMBER 19, 2012

Find the answers to these questions and many others here in more than 20 of the best Facebook guides, tactics, observations, tools, stats and rants of 2012 thus far. Simple Step-by-Step Instructions for Setting Up a Facebook Ad Campaign by HubSpot. The Ultimate Guide to Marketing With Facebook’s Social Plugins by HubSpot.

Tools 177

Tools Facebook MySpace Hubspot 177

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). Companies Struggle To Manage Social Media by MediaPost. by MarketingProfs.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Hootsuite

JULY 17, 2023

Best for: Midsize or large companies that want to monitor and analyze conversations and consumer sentiment outside of social media. Best for: Brick-and-mortar businesses and small to midsize companies that receive a lot of online reviews. Source Best for: Larger companies who need to connect workflows across multiple teams.

Social Media 70

Social Media Tools HootSuite Price 70

Koka Sexton

MARCH 24, 2013

If your customers use LinkedIn (Which I’m sure they do) then you should have a LinkedIn company page. As a B2B marketer having a polished company page can make you stand out from the rest of the companies you’re up against, it also gives your customers a place to engage with your brand.

Company 109

Company LinkedIn Hubspot B2B 109

Keyhole.co

JANUARY 30, 2024

To give you an idea of how a general buyer persona should look like, here is a template by HubSpot. In fact, TikTok counted around 37 million users who were born between 1997 and 2012. Thanks to Instagram and TikTok’s visual vibrancy, B2C companies can show off their products and run ads to find and target their crowd.

Social Media 59

Social Media How To Patterns Sports 59

Webbiquity SMM

JANUARY 3, 2012

Marketers need to think like publishers not only to improve their company’s visibility in search (which is where 93% of B2B buying cycles now start ) but also to address the differing information needs of buying team members, at different stages during the decision process. Your company needs to become a YOUtility.

B2B 190

B2B Strategy Marketing Buy 190

Social Media Marketing

NOVEMBER 29, 2012

Scott Monty (@ScottMonty) November 30, 2012 And one of my followers came to the rescue: Why not write about it? :) RT @ scottmonty : Did you ever have writer's block, like for a month? — kai macmahon (@kaimac) November 30, 2012 Now I'll admit, that my first response was to dismiss it, saying that I could only manage 140 characters at a time.

Content 167

Content Hubspot Mobile Team 167

Webbiquity SMM

MARCH 27, 2013

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. How can companies best use LinkedIn as a marketing platform? There are a bunch of templates to choose from too.”

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Buffer Social

JUNE 1, 2016

Interested in seeing how every team within your company can use social media? Even if you’re not sharing employee salaries or company financials, you can still give your audience a peek behind the curtain by showing them how your product is made. Lastly, you can amplify company announcements and updates by sharing them on social.

Social Media 40

Social Media Hubspot Marketing Engineering 40

Webbiquity SMM

FEBRUARY 10, 2015

Just 18% of consumers trust posts by brands or companies on social sites like Facebook and Twitter. While 78% of companies now have a dedicated social media team, only 26% integrate social media fully into their business strategies. 53% of B2B Fortune 500 companies use marketing automation. MarketingLand ). MediaPost ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Writtent Blog

JUNE 26, 2013

The following example of HubSpot is visually-stimulating, and communicates the value of their content offer: Image Credit: HubSpot. Consumers still trust their friends, family, and even virtual strangers more than any form of content marketing from companies. Or something about social media and the 2012 London Olympics?

eBook 84

eBook Hubspot Metrics MySpace 84

Writtent Blog

AUGUST 29, 2013

If your company is engaged in re-branding efforts or migrating to a new content management system (CMS), like moving from WordPress to HubSpot , a content audit is definitely a best practice. If your company is blogging to generate new business, it pays to perform a critical evaluation of the category of content you’re producing.

Content 89

Content SEO Repository Analysis 89

Writtent Blog

AUGUST 5, 2013

Perhaps most impressively, 8% of companies are directly able to attribute more than half of their total revenue to newsletters. HubSpot research has found that the average email list expires at a rate of 25% per year , as people change jobs and abandon their work addresses, switch email platforms, and opt-out of communications.

Newsletter 91

Newsletter Metrics Content Hubspot 91

ProBlogger

OCTOBER 14, 2014

In a 2012 HubSpot study , 62% of respondents claimed to run a company blog. What I’m telling you now is that your company blog should be a piece in your overall business puzzle, that perfectly fits among the other pieces. As stated above, your company blog is the place where you write about yourself.

Strategy 51

Strategy HootSuite Ensembli Survey 51

Webbiquity SMM

AUGUST 18, 2012

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet Social Media / Social Networking.

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet Social Media / Social Networking.

Statistics 198

Statistics Social Media B2B Marketing 198

ProBlogger

MARCH 25, 2012

This guest post is by Magdalena Georgieva of Hubspot. Not surprisingly, six out of the ten most popular pieces of content that HubSpot has shared on our Facebook page in the last 30 days are images. Since December 2012, news of Pinterest, the popular image-based sharing platform, has dominated the technology and marketing blogs.

Hubspot 49

Hubspot Marketing eBook Foursquare 49

Techipedia: Tamar Weinberg

JANUARY 5, 2012

This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. Sign up right now at a totally reduced cost for 2012 for a limited time.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

MARCH 6, 2012

But while a handful of apps have skyrocketed into the cultural stratosphere, brands that have deployed their own apps have used Facebook to make powerful emotional connections with users,” then highlights ten such apps from companies like Intel, Toyota and Bacardi. by HubSpot Blog. running Facebook ads).

Tips 219

Tips Facebook Tools B2B 219

Webbiquity SMM

FEBRUARY 23, 2012

The Ultimate Google+ Cheat Sheet by HubSpot Blog. ** 5 STARS. Mart Prööm presents more than a dozen examples of cool, and pioneering, Google+ brand pages from companies like Pepsi, Toyota, Fox News, Yahoo! 10 Guaranteed Ways to Get More Google+ Page Followers by HubSpot Blog. and Angry Birds.

Google 195

Google Tips Hubspot Adwords 195

Writtent Blog

SEPTEMBER 12, 2013

Don’t listen to anyone who tells you that infographics are “so 2012.” Consumers who stumble across your company website by following a link to your cool infographic won’t all become leads and customers. Research has discovered that high-quality infographics are 30 times more likely to be read than text-based blogs and articles.

Hubspot 90

Hubspot Microsoft SEO Curation 90

Akamai Marketing

NOVEMBER 6, 2012

As of the 2012 Google update of Penguin, how the biggest search engine is viewing your website has changed. Hubspot recently published that companies with 51-100 webpages generate 47% more traffic than companies with 1-50 pages. Fall 2012: November 8. Hubspot Benchmarking Report (October 2012).

Tips 175

Tips Hubspot Engineering WordPress 175

Writtent Blog

JULY 16, 2013

Have you heard that 90% of companies are using custom content for marketing? One of the most compelling reasons to blog is being able to capture interest from the 89% of consumers who begin their search for branded solutions on a major search engine: Image credit: HubSpot. Your Competitors Are Blogging, a Lot. Everyone Loves Blogs.

Sysomos 88

Sysomos Hubspot SEO ROI 88