yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. Inject your own special personality into your brand, and each piece of content. Trend #3 – Provide Valuable Content!

Trends 279

Trends Marketing Mobile Wireless 279

Kikolani

NOVEMBER 7, 2011

Then I took the shuttle from the Westin to BlogWorld with Jelena Woehr whom I met at last year’s BlogWorld where she gave me a copy of the Yahoo Style Guide (great guide for blogger, copywriters, editors, and so forth in the digital world). Create products from content you already have. Tap into video and images. Related Posts.

Hotels 153

Hotels iPad eBook Screencast 153

ProBlogger

MAY 3, 2013

Not ‘my content might not be good’. I did meet Darren Rowse, Sonia Simone, Chris Garrett, Tim Ferris and Annabel Candy at the Problogger Conference in 2011 but I was so new that I was too scared to even introduce myself properly. You spend insane amounts of time creating content but nobody takes you seriously. None of that.

How To 55

How To Blogger Tag Cloud eBook 55

Webbiquity SMM

MARCH 26, 2012

Oh well, whatever you call the discipline of maximizing a company’s online visibility in a world where search is much more than Google-Yahoo-Bing and where web presence is much more than a corporate website, here are 18 of the best blog posts and articles from the past year on how to do it well. Likelihood to Click by The Daily Numbers.

Tips 183

Tips Reputation SEO B2B 183

Webbiquity SMM

SEPTEMBER 10, 2012

A marketer who’s an engineer by training (I can relate to that), April has a broad range of marketing experience that encompasses messaging, media relations, lead generation, email marketing, content marketing, social media, analyst relations and sales enablement. She was recently named CEO of Yahoo!, Ale Espinosa. aespinosa.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Mindjumpers

AUGUST 30, 2012

1) 95% of all Facebook wall posts are not answered by brands: As of October 2011, Socialbakers stated, based on their research, that only 5% of wall posts on brand pages receive an answer. Include media: Adding a photo and video to posts increases the life of content by 16% and 9% respectively. You can read more about this here.

Social Media 224

Social Media Brands Telecommunications Airlines 224

Techipedia: Tamar Weinberg

JANUARY 5, 2010

(The Future Buzz): Adam Singer writes an excellent piece on the qualities that make up the most popular “power users&# of the social web — that is, those individuals whose content people want to consume always. What Makes People Share Content? Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265