Small Business Mavericks
AUGUST 6, 2012
Over the past several months you have undoubtedly heard the hype of Pinterest, America’s newest hot social network. Pinterest allows its users to share and discover their interests via highly visual content by pinning items to a virtual corkboard. As simple as it sounds, it is an extremely powerful tool to brand your business, large or small, and even drive sales.
Small Business Mavericks
AUGUST 30, 2012
Going viral is one of the hardest things to do online. You don’t have to get your content in front of everyone online to go viral. All you have to do is get it in front of the right people. If your content hits the eyes of one person who is influential and that person likes it, then you have a greater chance of going viral than if you put your content in front of 1,000 people who don’t.
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Small Business Mavericks
AUGUST 31, 2012
SEO gurus can sometimes shroud the work of search engine optimization in mystery. It’s usually done to make people believe it’s difficult work so they can sell more services. The truth is, it’s really not that difficult. Here’s an article that sums it up nicely in a cute little nutshell. The sad thing about the article is that natural writing on the Web is really nothing new.
Small Business Mavericks
AUGUST 24, 2012
Keyword research is one of the most misunderstood parts of the SEO process. Many new online marketers get the impression that it’s a one-time event. You do your keyword research and there’s your list, never to be thought of again. Nothing could be further from the truth. In fact, what you should do is revisit your keyword list periodically.
Small Business Mavericks
AUGUST 15, 2012
E-mail marketing is still one of the most effective marketing strategies online. It is even more effective if you marry your e-mail marketing with your social media marketing and drive new traffic to your newsletter landing page. Today I will share 5 ways you can make your e-mail marketing more effective using social media, and vice-versa. Drive traffic to your newsletter opt-in page with your social media accounts.
Small Business Mavericks
AUGUST 22, 2012
For most of Internet history there has been a growing battle between on-site SEO and off-site SEO. Put another way, marketers have debated the relative value of on-site content and off-site content ever since the advent of the World Wide Web. So which is more important? If you ask some online marketers, they’ll tell you that off-site SEO tactics such as link building are more important than anything else.
Small Business Mavericks
AUGUST 14, 2012
I knew it would happen eventually. I’m actually surprised it’s taken this long. But Google has finally announced that Google+ custom URLs are on the way. When these are finally rolled out, there will be a huge run on Google+ custom URLs. You’d better hurry to get yours fast. There are thousands of John Smith’s in the world. But there will only be one google.com/+johnsmith.
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