Social Media Strategery

JUNE 17, 2010

Time Management Strategies for Social Media The key takeaways that I wanted the attendees to walk away were: Not information overload but filter failure – There’s always been too much information for us to ever possibly consume. We have to now set up our own filters. I’m one of the leads for our social media/Government 2.0

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Gov 2.0 Social Media Web 2.0 Wiki 125

Social Media Strategery

JULY 21, 2009

Like Geoff Livingston , I’ve felt for a long time that social media shouldn’t be considered some “special&# strategy or some public relations parlor trick, but rather as part of an overall communications strategy. Social Media Done Right Means No More Social Media “Experts” (tags: socialmedia strategy) [.]

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Gov 2.0 Social Media Press Release Web 2.0 109

Social Media Strategery

MARCH 23, 2011

Over the course of eight years in the consulting industry, I’ve noticed an increasing number of colleagues, peers, and clients thinking that just because they read/downloaded/heard a white paper, strategy, or presentation, (a play, a swing, or a catch) they too can go out and be a communications or social media expert too.

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Case Study Team Communities Social Media 110

Social Media Strategery

MARCH 21, 2013

Tumblr, Pinterest, Twitter Facebook, Vine, Foursquare, Klout – you name it, they want it. As you develop social media strategies and tactics, take some advice from a two-year-old and ask “why?” The pendulum has swung the other way, especially in the marketing industry. Everyone wants to be everywhere.

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Social Media Klout Proposal Tumblr 133

Social Media Strategery

AUGUST 9, 2009

We’ve seen the return of the Koobface virus , the Marines have banned social networking sites (*UPDATED: No, they haven’t ) , and both Twitter and Facebook were overcome by denial-of-service attacks. Contact the author [link] InternetFlyGuy (Hunter Hampton) Twitter Comment Social Media and IT Security: Adversaries or Partners?

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Gov 2.0 Social Media MySpace Web 2.0 86

Social Media Strategery

FEBRUARY 18, 2010

is about more than wikis, open data , Twitter , Web 2.0, Sure, social media can help facilitate this transformation, but starting a blog or Twitter account is by no means a prerequisite. practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies.

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Gov 2.0 Social Media Web 2.0 Wiki 125

Social Media Strategery

NOVEMBER 13, 2009

To address those of you who would have asked me the first question, I help my government clients develop and implement communications strategies and tactics so that they can better communicate with their employees, other government partners, the general public – essentially with any of their stakeholders. DON’T try too hard.

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Gov 2.0 Conference Web 2.0 Wiki 80

Social Media Strategery

DECEMBER 7, 2011

Their current definition of PR – “ public relations helps an organization and its publics adapt mutually to each other ” was last updated in 1982, before Twitter, before Facebook, hell, even before you had a computer at your desk. I will take responsibility for my strategies and tactics.

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Press Release How To Organization Collaboration 125

Social Media Strategery

OCTOBER 8, 2009

As I thought about it some more, I figured that if these teams are facing many of the same challenges that government agency does, they can probably also take advantage of some of the same strategies that government agencies have deployed too. I’m one of the leads for our social media/Government 2.0 A recovery.gov for private enterprise?

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Gov 2.0 Sports Team Web 2.0 90

Social Media Strategery

NOVEMBER 24, 2010

The role sure sounds enticing to anyone working in the social media community (the below represents a composite job description that you might see): Job Title: New Media Director. Department: Department of Take Your Pick. Grade: GS-14 or GS-15. Salary Range: $100,000+.

Gov 2.0 133

Gov 2.0 Press Release Policies Buy 133

Social Media Strategery

APRIL 7, 2009

Search Twitter for the tag #gov20 and start clicking through to people’s Twitter accounts and blog posts. that ties the need for social media to your organizational strategy? practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies.

Gov 2.0 105

Gov 2.0 Web 2.0 Wiki Case Study 105

Social Media Strategery

AUGUST 18, 2010

Now, fast forward five years and advertising is now found on social media sites such as Facebook, Twitter and YouTube, making everyone’s lives a lot easier. Employers do not want to hire a person whose Twitter or Facebook page could make their company look bad.

Education 135

Education Social Media Gov 2.0 Class 135

Social Media Strategery

APRIL 17, 2010

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Be prepared ([link to post]) – Posted using Chat Catcher [link] sradick (Steve Radick) Twitter Comment Interested in being the tip of the social media spear at your organization?

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Gov 2.0 Tips Web 2.0 Wiki 107

Social Media Strategery

NOVEMBER 25, 2009

conferences, seminars, workshops, Twitter, and the blogosphere. is about so much more than just Twitter, Facebook, or YouTube. practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. trends that have really emerged in 2009.

Gov 2.0 120

Gov 2.0 Social Media Review Web 2.0 120

Social Media Strategery

JANUARY 27, 2010

Job Opportunity Spotlight Department of Homeland Security (DHS), Director, New Media and Web Communications : Be responsible for the overall direction and management of Department new media communications, products and strategy. Maintains and executes organization’s social media strategy.

Gov 2.0 86

Gov 2.0 Web 2.0 Forums Wiki 86

Social Media Strategery

SEPTEMBER 25, 2009

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Contact the author [link] tericee (Teri Centner) Twitter Comment Taking Gov 2.0 link] gweiswasser (gweiswasser) Twitter Comment great post, steve! thanks for coming.

Gov 2.0 82

Gov 2.0 Sports Web 2.0 Wiki 82

Social Media Strategery

APRIL 27, 2010

For these internet users, government websites/Twitter accounts/Facebook fan pages/blogs/podcasts have become critical supplements – not replacements – for more traditional forms of communication. Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

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Gov 2.0 Social Media Web 2.0 Statistics 126

Social Media Strategery

JUNE 25, 2010

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0 I’m one of the leads for our social media/Government 2.0

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Gov 2.0 Web 2.0 Wiki Committee 92

Social Media Strategery

NOVEMBER 23, 2008

Development Social Media Knock Down the Social Media Dominos Sun, Nov 23, 2008 Best Practices Image courtesy of Flickr user rosendahl If you’re on Twitter and follow Chris Brogan , you’re probably familiar with the “Chris Brogan” effect. you immediately see a spike in your own Twitter followers and traffic to whatever he linked to.

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Gov 2.0 Social Media Sports Web 2.0 62

Social Media Strategery

OCTOBER 27, 2009

Nothing’s worse than thinking that you’re going to have a lunch with someone you met on Twitter and they lug in a PowerPoint presentation and start running their capabilities briefings. Don’t promise your client thousands of Twitter followers in two weeks. social media strategy development for the public sector).

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Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

AUGUST 26, 2010

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Luke [link] lukefretwell (Luke Fretwell) Twitter Comment Commented. link] 2wheelsburning (Bob Sims) Twitter Comment IT Guy, Can U Actually Use [What] You’re Creating?

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Gov 2.0 Tools Wiki Sharepoint 117

Social Media Strategery

JANUARY 7, 2010

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Contact the author [link] cbdawson (Cian Dawson) Twitter Comment This is on the mark! I Started a Blog But No One Cared (tags: blog blogging attention socialmedia twitter) [.]

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Social Media Strategery

MAY 26, 2010

I’m writing blogs – they’re trying to explain Twitter to a three-star general. practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Twitter Comment Nice post! I’m one of the leads for our social media/Government 2.0

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Social Media Strategery

JUNE 7, 2009

Expo Showcase Home Submit your proposal Follow @gov20events on Twitter Gov 2.0 practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. More Gov 2.0 Expo Showcase Information Government 2.0 Events on Facebook Gov 2.0 The Whole. :

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Gov 2.0 Web 2.0 Committee Proposal 98

Social Media Strategery

MAY 11, 2012

Are we crafting community strategies with the brands' objectives truly in mind? It's about making friends, and not Facebook friends or Twitter friends – it's about making real, honest-to-god friends. " To a PR guy like me, I'm reading these articles nodding my head saying "ummmm…no shit.

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Brands Advertising Communities Buy 133

Social Media Strategery

DECEMBER 24, 2009

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. link] tericee (Teri Centner) Twitter Comment I didn’t realize NORAD has been tracking Santa for FIFTY YEARS (with the help of #boozallen!)

Gov 2.0 81

Gov 2.0 Social Media Web 2.0 Wiki 81

Social Media Strategery

FEBRUARY 9, 2010

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. link] transportgooru (Andy Palanisamy) Twitter Comment RT @sradick: New blog post – what if the government looked outside to solve their problems inside?

Gov 2.0 94

Gov 2.0 Organization Sports Forums 94

Social Media Strategery

MAY 6, 2010

practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Contact the author [link] StichtingDEN (DigitaalErfgoedNL) Twitter Comment RT @NLoverheid20: What Kind of Impact Has Social Media Had on Your Organization? Sradick @Jaimie – yep!

Gov 2.0 72

Gov 2.0 Organization Social Media Forums 72

Social Media Strategery

FEBRUARY 7, 2012

For a while, the responsibilities of this role consisted primarily of explaining what the Twitters were and why people cared about what you ate for lunch. If there were people working on a knowledge management strategy for a client, I had to get on the call and talk with them about social media behind the firewall.

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Social Media Project Wikipedia Meeting 121

Social Media Strategery

JANUARY 21, 2010

leaders on Twitter, are my primary sources of all things Gov 2.0. Web design, development, strategy and social media are as much in my blood as C-SPAN, NewsHour and WAMU. practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies.

Gov 2.0 89

Gov 2.0 Web 2.0 Forums Wiki 89

Social Media Strategery

SEPTEMBER 13, 2009

We have a blog, Twitter account, podcasts, and other social media already, but no one is using them – what’s the best way to build more community? practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Should they?

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Gov 2.0 Conference OpenID Eventful 104

Social Media Strategery

NOVEMBER 20, 2009

How did we go from fancy, tricked out websites being a best practice to something as plain and boring as Twitter? Let’s study Cybersquatting cases like LaRussa vs. Twitter, Inc. Where’s the line between criticizing the service your receive from a company on Twitter and attacking the person? Do they apply?

Education 88

Education Gov 2.0 Class Web 2.0 88

Social Media Strategery

FEBRUARY 23, 2009

I wanted to be challenged by this course, to get out of the social media echo chamber and get different perspectives, and to learn about specific strategies/tactics that have been successful elsewhere. strategies and tactics instead of definitions of terms that I would need only to pass a test.

Gov 2.0 84

Gov 2.0 Wiki Web 2.0 Course 84

Social Media Strategery

OCTOBER 6, 2008

For example, I can’t stand when clients ask me to “do a social media strategy.&# I don’t believe in “social media strategies&# – that implies that they’re created in a vacuum and that they’re separate from other strategies. I’m one of the leads for our social media/Government 2.0

Gov 2.0 50

Gov 2.0 Social Media Web 2.0 Consultant 50

Social Media Strategery

APRIL 3, 2014

It means integrating social ads, sponsored content, and syndicated content into strategies from the very beginning. Will he share it with his 100K Twitter followers and Facebook fans? It’s about developing multi-channel relationships with a variety of stakeholders. For example -. Will he blog about it too?

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Syndication Marketing Advertising SEO 103

Social Media Strategery

OCTOBER 1, 2009

The following is a guest post by Tracy Johnson , a member of my team who specializes in developing outreach and communications strategies for clients enhanced by the integration of effective social media tactics. You can find Tracy on Twitter ( @tjohns06 ), on Vimeo , and at Gov2.0 events around DC. events around DC. events around DC.

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Gov 2.0 Engagement Social Media Committee 83

Social Media Strategery

MAY 24, 2010

The system also supports mobile applications and integrates public social media sites, such as Twitter and Facebook, as well as sophisticated geospatial systems, such as Open Street, to create detailed maps of damaged areas. Make sure that you follow all of our Booz Allen attendees on Twitter too! identity and more.

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Gov 2.0 Wiki Web 2.0 Forums 77