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Influencer Engagement: Finding a Fit

Waxing UnLyrical

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

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Bubble or No Bubble, We’ll Still Be Social

Waxing UnLyrical

The tools to connect – maybe. Maybe those are the inherent criteria for us to believe in social media. Not just in social media but also in being social. A staunch Seth Godin disciple, he is engaged with social enterprise development and its intersection with social web.

Startup 172
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The Real Roadblock to Social Business Success

Webbiquity SMM

With regard to social business, the only rational fear top executives should have is fear of being left behind. But whatever you do, start.

Yammer 198
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Nonprofit Webinar Series – Social Fundraising

Janet Fouts

I’ve asked TechSoup rock stars Rik Panganiban and Evonne Heyning and grassroots fundraiser extraordinaire Lisa Truong from Help a Mother Out to tell us how they make effective use of social media tools to get that ongoing interaction that keeps them coming back, supporting your cause and sharing with their friends.

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Grow Your Wiki

Buzz Marketing for Technology

Wiki tools. There’s no good tool to display a specific set of tweets so here are a few highlights from his summary: @slmader JUST did my pitch! Here’s another summary of all the tweets referencing my talk, created using Summize , a great tool that lets you search for twitter posts by topic, person, hashtag , etc.

Wiki 223
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I Didn’t Fail the Test, I Just Found 100 Ways to Do It Wrong

Social Media Strategery

.&# You could have the greatest tools in the world, but no blog or wiki is going to work if this is the culture in which it’s implemented. Rely on Stats - Trotting all of the latest industry stats on Enterprise 2.0 Treat this as an IT project - In Enterprise 2.0 Enterprise 2.0 These are people.

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Enterprise 2.0 Conversations

The Marketing Blog

A tool is much easier to adopt than a strategy. With a tool you simply “turn it on” and see what happens. A fool with a tool is still a fool&#. [In In context of strategic principles of Enterprise 2.0 Implementation Enterprise 2.0: Enterprise 2.0 Tools vs Strategies Why do Enterprise 2.0