Social Media Strategery

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Are You a Corporate Rebel?

Social Media Strategery

So when I saw Carmen and Lois' site, I recognized that I wasn't alone, that I wasn't crazy for trying to challenging and trying to change long-held assumptions and policies in corporate America. So when they reached out to me on Twitter to share my story being a corporate rebel, I jumped at the chance. or can we?; And guess what?

Policies 132
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If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too

Social Media Strategery

If you want to create a vibrant culture of collaboration, you need to be OK with pictures of LOLCats, posts about the NFL playoffs, arguments about Apple and Android, and criticism of company policies. After engaging in that conversation about your favorite burrito, it's suddenly easier to join the conversation about the new IT policy.

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We Have Infinite Creative Opportunities to Solve Customer Experience Problems

Social Media Strategery

Will contractors that commit to wearing PPE while in your home become a permanent policy? I’ve listed some below but could easily come up with a dozen others over a beer or two. Home Improvement. What commercial hygiene products (sanitizers, air dryers, etc.) will become “must-have” items for today’s homeowners?

Sports 107
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I Didn’t Fail the Test, I Just Found 100 Ways to Do It Wrong

Social Media Strategery

Make Policy Ugly – Forcing your people to read and agree to a lengthy document filled with do not do this, do not do that legal-ese is akin to putting up a “Beware of Dog! The ability to easily update and share your weekly status report with your entire project team without having to sift through multiple versions in your inbox?

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Time for a Change

Social Media Strategery

Over the last four years especially, I felt as if I was at the tip of the spear when it came to things like social media policy (this blog and my Twitter account were the first transparent, employee-owned, external social media properties), Enterprise 2.0 (I I was on the Programming Committee for the first Gov 2.0

Gov 2.0 112
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Social Media isn'ta Prerequisite for Open Government

Social Media Strategery

You don’t have to wait until you hammer out a Twitter policy or get legal approval for your blogging guidelines to start this transformation.You don’t need to create all kinds of widgets and mashups with your data. If this is still a policy at your agency, show them this and get the policy changed.

Gov 2.0 125
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The “New Media Director” Position is Just a Means to an End

Social Media Strategery

Sounds a little less glamorous now, right? Here’s the problem.

Gov 2.0 133