Dave Fleet

FEBRUARY 16, 2016

This was the period when the current platforms all launched, and it felt like there was a new social media tool or network emerging every week. It was such a time of change that I would come into work early each day and block off time to catch up on the latest social media news. Less “social”, more “media”.

Mobile 105

Mobile Trends Compete Loyalty 105

Dave Fleet

OCTOBER 14, 2010

Not only do you drop back from that initial level of engagement, you also risk creating social media scorched earth as you do so. Tags: communications pr public relations social media strategy. Take campaign-based Facebook pages, for example. Again, a shift. So, what do you think? What other tips would you offer?

Campaign 400

Campaign Trends Compete Curation 400

Dave Fleet

APRIL 4, 2018

For me, it’s evolved over time… but it really started with social media. When social media first emerged, I found it absolutely compelling. I’d write about whatever was going on with social media – new tools, new platforms, new developments… and as I did, people started to listen. Twitter was new.

Team 150

Team Social Media Training Foursquare 150

Dave Fleet

FEBRUARY 11, 2013

One of the most fundamental questions in running a social media program at scale is, “how do I organize it”? More recently, he released a more focused look at the tensions facing companies who are looking at scaling their social media. Enterprise Deployment vs Organic social growth. Global vs Local.

Team 378

Team Organization Social Media Campaign 378

Dave Fleet

NOVEMBER 15, 2010

Tweet Last week, Radian6 announced a whole raft of improvements to their platform and to their engagement console. Tags: monitoring social media monitoring tools. This time around: changes to the Radian6 dashboard. Coming soon: a look at the changes to the Radian6 engagement console).

Radian6 313

Radian6 Widget Analysis Comparison 313

Dave Fleet

JANUARY 8, 2023

Stephen Marche looks at a range of issues including politics, religion, and social media, and how these are fueling the divisions and tensions within the country. Social Warming: The Dangerous and Polarising Effects of Social Media by Charles Arthur. Biographies. I’m a huge Foo Fighters fan.

Energy 39

Energy News Issues Social Media 39

Dave Fleet

APRIL 4, 2018

For me, it’s evolved over time… but it really started with social media. When social media first emerged, I found it absolutely compelling. I’d write about whatever was going on with social media – new tools, new platforms, new developments… and as I did, people started to listen. Twitter was new.

Team 34

Team Social Media Training Foursquare 34

Dave Fleet

JANUARY 11, 2021

Politics aside, the de-platforming of Donald Trump over the last few days was a reminder that building your house on a property you don’t own can be risky business. Setting aside your personal opinion on whether tech CEOs should have that much influence over public discourse, it is a reminder that you don’t ‘own’ your social media presence.

Social Media 195

Social Media Apple Privacy Data 195

Dave Fleet

JANUARY 21, 2021

The Trust Barometer focuses on broader societal issues, but this year’s data touches on something I’ve been speaking about with our clients for several years now: There is an ongoing dearth of trust in the digital marketing field, and especially – but not only – in the social media space. But none have sunk as low as social media.

Privacy 397

Privacy Eventful Compete Report 397