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9 effective customer retention strategies that work in 2021

Sprout Social

Below are nine proven customer retention strategies that encourage folks to stick around for the long haul. And of course, promoting these materials and how-tos is central to the brand’s social media strategy. For example, what does your shipping policy look like? You’re invited. ??. How: Register today ??

Strategy 127
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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This also allows you to make more informed decisions regarding future content strategies.

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How to Design an Efficient Social Media Approval Workflow

Hootsuite

Bonus: Get a free, customizable social media style guide template to easily ensure a consistent look, feel, voice, and tone across all your social channels. 4 benefits of creating a social media approval process. You spend a lot of time crafting a social media marketing strategy that works for your brand.

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How to create a complaint management system to protect your brand reputation

Sprout Social

A complaint management system will quickly identify, categorize and organize complaints to solve customer problems fast, so your team can focus on executing a winning customer experience strategy. Create training materials that cover the fundamentals of complaint management and outline company policies and procedures.

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Managing your mental health while working in social media

Sprout Social

Few people experience the same level of verbal abuse that social media managers see on the regular. Social media managers find themselves on the receiving end of everything from customer complaints to racist and sexist comments to straight-up death threats. Acknowledge the good and the bad. Support them.

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5 Steps for Dealing with Social Media Negativity

Buffer Social

This is why it’s essential to create a clear and concise policy for what to do when you encounter negativity on your social media so you can tackle it before it becomes a problem for your business. By having your policy in mind, you’ll be prepared should a situation arise.

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How to Use Instagram Chatbots for Customer Service and Sales

Hootsuite

Using social media automation tools like chatbots to handle your Instagram messages is one of the best ways to successfully handle customer service and sales. As more and more conversations—social, business and otherwise—are taking place online, automated messaging platforms are growing in popularity. DON’T spam.