Remove LinkedIn Remove Metrics Remove Social Bookmarking Remove Technorati
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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

For both strategic and benchmarking purposes, create a spreadsheet listing your top competitors and, for each, showing: • Social features on their website (e.g. Facebook / LinkedIn / Google Plus metrics (i.e. YouTube metrics (total videos uploaded, subscribers, video views, recency of last update).

Vocus 184
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity SMM

Writing that “The most productive PR path…is a blended approach to social and traditional media,&# Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more.

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Book Review: Social Media Marketing

Webbiquity SMM

.&# Though measuring direct ROI is challenging , a successful social media program should increase engagement with customers and prospects, provide direct website traffic and increase branded search traffic. Li really “gets&# social media from the social, search and business perspectives, and this shows throughout the book.

Review 152
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

A handy way to supplement your email contact list with information about those prospects from the most popular social networks. Check dozens of popular social networking and social bookmarking websites to see if the username or vanity url you want to use is still available. Share this on LinkedIn. JustUnfollow.

Tools 206
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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

Let the Social Media Traffic Quality Analysis Begin In order to answer the question of whether niche social media drives higher quality traffic, two social networks were chosen for analysis — one generic and one niche. Subsequently, Sphinn is perhaps the most relevant niche social network on the web. Answers Yahoo!

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Confessions and Reflections of a [Former] Digg Addict

Techipedia: Tamar Weinberg

I can’t compare this kind of competitiveness to that on Reddit or Mixx, because the metrics available are only the karma points (and associated awards) but no real rankings. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us To them, this meant a whole lot. But I’m not bashing.

Digg 100
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

(Seth Godin): Seth Godin suggests ideas that will make social media slowly work for you as an organization. Creating Your Social Media Plan (Outspoken Media): This good primer talks about securing your brand, setting metrics, knowing who you are, setting a presence, engaging, and assessing success. Think again!

Marketing 265