Adam Sherk

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PRFilter Shows Press Release Buzzword Abuse Still Prevalent

Adam Sherk

Press release search engine PRFilter came out of beta last week. It aggregates press releases from 10 wire services and distribution services and pulls them in directly from 60+ technology and media companies. Press releases from PR Newswire, Business Wire, PRWeb and Marketwire frequently appear in the listings.

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Harlem Globetrotters Press Release: Not Sure Why I Got It, But I Kind of Like It

Adam Sherk

Last week I received a press release from an unexpected source: the Harlem Globetrotters. Frankly I’m not sure why they’d be sending a press release about their new VP of Communications to me. So here is the complete press release. Related posts: Email Press Release Optimization Circa 1999.

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My Top Posts of 2011 on SEO, PR and Social Media for Publishers

Adam Sherk

PRFilter Shows Press Release Buzzword Abuse Still Prevalent. Press Release Optimization Checklist and Tips. Also a special mention for a post from 2010 that continues to bring in considerably more pageviews than anything else: The Most Overused Buzzwords and Marketing Speak in Press Releases.

SEO 119
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Social Media Dominates 2010 PR Planning, But SEO Increasingly in.

Adam Sherk

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. Both rightly deserve credit for increasing awareness industry-wide.

Vocus 166
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Link Building Tactics for Publishers

Adam Sherk

It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves. See Press Release Optimization Checklist and Tips for more information). Media relations. Blogger and influencer outreach.

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My Top Posts of 2010 on SEO, PR and Social Media for News and Sports

Adam Sherk

Here are my 10 top posts of the year by pageviews: The Most Overused Buzzwords and Marketing Speak in Press Releases. The press release buzzwords post is the most popular post I have ever done by any measure. And on my own blog I’m certainly curious to know which posts brought in the most traffic this year.

Sports 126
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Top 10 Reasons The New York Times is Really Putting up a Paywall

Adam Sherk

There is additional information in the NYTco press release , and Jim Romenesko and others have published the staff memo. The reality is that the industry is being radically re-invented by new technology, and there are no easy answers out there. Most likely the result will fall somewhere in between. It happens.