Adam Sherk
MAY 14, 2013
It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves. Smart syndication. See Press Release Optimization Checklist and Tips for more information). Shine or MSN Living.
Idaconcpts
DECEMBER 15, 2010
Press releases. Use online press releases (also known as social media press releases) to include useful links to your products in your press releases. Collaborate with others in your industry. This is another great way to directly advertise your business. Sales announcements.
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Adam Sherk
DECEMBER 2, 2009
But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. Both rightly deserve credit for increasing awareness industry-wide.
Adam Sherk
JANUARY 20, 2010
There is additional information in the NYTco press release , and Jim Romenesko and others have published the staff memo. The reality is that the industry is being radically re-invented by new technology, and there are no easy answers out there. Most likely the result will fall somewhere in between. It happens.
Adam Sherk
MAY 12, 2010
It sounds a lot like the practices of some industry blogs and news aggregators today. We poached material constantly, from newspapers, from other publications — even from Time. Copying from Time was a fact-checker’s dream, because we knew they took accuracy very seriously over there.
Adam Sherk
DECEMBER 17, 2009
What caught my eye was the chart on budget allocation across various industries in 2009: As you can see search marketing got a much greater share of interactive marketing budgets than social media. You can check out their posts for the aspects of the report they covered.
Adam Sherk
APRIL 8, 2010
by Adam Sherk on April 8, 2010 The cease and desist letter and the ensuing war of words between The Wrap’s Sharon Waxman and Newser’s Michael Wolff is getting a lot of industry attention this week. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough?
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