Sprout Social
JUNE 22, 2021
Rawlings Sporting Goods, a retailer known for manufacturing baseball equipment, regularly publishes short videos on YouTube to promote the launch of new products like baseball gloves or bats. Kickin' It will be live on [link] with hosts @NotAlexis and @FlexUTD. 4% of consumers follow brands on Tumblr. 140 million US users.
Mindjumpers
JANUARY 2, 2013
Simultaneously, Tumblr is becoming increasingly popular for content creators and content curators, while Pinterest with its majority of female users is becoming one of the largest drivers of e-commerce , particularly for retail brands. A picture is worth a thousand words….
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Convince & Convert
NOVEMBER 14, 2013
Ribeiro has also launched a dedicated Tumblr blog, [link]. Companies with a retail location or hosting an event could create designated photo spots to encourage image generation, potentially even tied to a contest or sweepstakes. This campaign could have easily come from a tourism board, an airline, or a hotel chain.
Convince & Convert
JUNE 7, 2013
This week: From ExactTarget , a case study about how women’s fashion retailer Caché used cross-channel marketing to generate enormous sales. Social Media Stat of the Week: 24 billion minutes a month spent on Tumblr. Yahoo bought Tumblr last week, triggering a lot of talk about the blogging content site.
The Way of the Web
APRIL 11, 2012
You can debate whether Technorati is still a decent ranking system, and it doesn’t include 8 sites for which information wasn’t available, but 40% of the sites with available information are on self-hosted WordPress (with 9% on WordPress.com’s hosted alternative).
Jeff Esposito
FEBRUARY 23, 2012
How Companies Learn Your Secrets – Have you ever wondered how retail chains seem to know when you’ve got something going on? Can a community be hosted on a social site, or is social just a platform to expand a community. Huggies spills the beans on how their leveraging Tumblr to build awareness via the millennial mom.
ProBlogger
JANUARY 9, 2017
This was such a drawcard from the early days of blogging – those of us with Diaryland or Livejournal accounts documenting our day-to-day, moving into Blogger or WordPress or Tumblr users sharing insights and keeping record of the things that make us tick. How else are you expected to stand out in the oversaturated crowd? To make money.
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