Sprout Social

JANUARY 18, 2022

While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment. That’s why being able to understand and unpack brand sentiment in real time is an essential corporate communications skill. .

Skills 124

Skills Sentiment Team Press Release 124

Sprout Social

JUNE 7, 2022

Compare that to a standard text-only press release and you can probably guess which will leave a more lasting impression. Decide on a branded hashtag. Still, if you want a tag you can use across all networks, you’ll need a branded hashtag. Check it throughout your IPO to monitor real-time reactions and sentiment data.

Strategy 111

Strategy How To Hashtag Team 111

Sprout Social

FEBRUARY 7, 2024

According to Crayon’s 2023 State of Competitive Intelligence Report, 66% of stakeholders say competitive intelligence (CI) is important to their success. It’s also for tracking trends relevant to your business, such as popular hashtags, hot topics and new technologies like AI. The challenge? And there’s more.

Tools 91

Tools Sentiment Marketing Reputation 91

Sprout Social

FEBRUARY 23, 2023

Say you’re preparing to write a press release on an upcoming campaign launching in partnership with a high-profile spokesperson. Your Listening Topics will track and analyze the conversations around relevant topics to understand consumer sentiment. Has sentiment been trending up or down in recent months?

Social Media 107

Social Media Brands Press Release Sentiment 107

Sprout Social

FEBRUARY 7, 2022

Media relations is the art of developing and managing relationships with reporters and media outlets. To create a mutually beneficial media relations strategy, aim to make reporters’ lives easier. To create a mutually beneficial media relations strategy, aim to make reporters’ lives easier. The opportunities are endless.

Strategy 101

Strategy Press Release How To Report 101

Keyhole.co

MAY 12, 2023

This can include blog posts, social media updates, and press releases. Keyhole Pricing: Starts at $79/mo Keyhole is your go-to online reputation management tool if you want to track any keywords, hashtags, campaigns, or even social media profiles. Plus, you can also see the top posts and influencers having that word.

Reputation 52

Reputation Tools Sentiment Review 52

Sprout Social

NOVEMBER 29, 2018

Sentiment (if those are branded searches ). One of its unique reports is the “Clicks” distribution graph. Sprout Social Hashtag Calendar : List of popular hashtags for every week of the year (which can be re-purposed for 2019!). Old vs. new content. Seasonality.

Content 111

Content How To Upcoming Campaign 111