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How to Manage Social Media for Business in Only 18 Minutes a Day

Hootsuite

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. That includes keywords, hashtags, mentions, and messages for your brand and competitors. Specific hashtags and/or keywords. Here are some of the aspects you should keep in mind: Sentiment.

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Why it’s time to break up with your biannual brand survey

Sprout Social

Some even made memes. If you’re only conducting biannual brand perception surveys, you could be missing meaningful shifts in audience sentiment. There are five Listening Topic templates you can use to tap into social insights at scale. For this case, let’s check out the Brand Health Topic Template. I feel you @SlackHQ.

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How to Make Short-Form Videos That Stand Out

Hootsuite

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. 79% of TikTok users say they like it when brands come up with challenges, trends, and memes they can join in with. This sentiment isn’t limited to a particular locale, language or culture.

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The pros and cons of social media

Sprout Social

From stories of triumph to funny social media memes , social has the power to spark a smile. Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. Create a response protocol: Pre-written response templates and guides make monitoring faster.

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14 Content Creation Tools That Make Your Job Way Easier

Hootsuite

OwlyWriter will generate a list of post ideas related to the topic: Click on the one you like best to move to the next step — captions and hashtags. Imagine the possibilities: you’ll be able to identify trends, gauge public sentiment, and acquire fresh ideas to incorporate into your strategy.

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How to Manage Social Media in 18 Minutes a Day

Hootsuite

Here are a few things you should check and take note of each day: Mentions of your brand Mentions of your product or service Specific hashtags and/or keywords Competitors and partners Industry news and trends As well, if your business has a physical location or storefront, use geo-search to filter for local conversations.

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9 Social Media Competitor Analysis Tools That Will Help You Win

Hootsuite

Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. Trending hashtags: A word cloud of the most-used hashtags from your competitors’ top posts based on your chosen metric. What is a social media competitor analysis tool?