The Marketing Blog

APRIL 9, 2008

So what we see here is a bunch of user-groups adding their own ‘tags’ based on their understanding to the same set of pictures. Then there are other groups of people (Group A & Group B) who have used the same tag. Group B also creates the second tag. dictionary then.

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The Marketing Blog

JULY 30, 2007

Did a bit of research, read some e-mails in my discussion group, talked to a couple of net experts ( not geeks but domain pros). In the future, I plan to shift my blog to a domain on a wordpress.org account.

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The Marketing Blog

JUNE 22, 2008

Target Audience The target audience is from 15-30 years of age group, youngsters who spend a lot of time on net and need a break and some thing fun and exciting to do, or when one is generally getting bored. He already has good experience of working with Youth Organizations, events and Media. Basically Teenagers, Grad/PG, Young Professionals.

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The Marketing Blog

AUGUST 3, 2010

Here on Facebook you can define your age group, demographics and then run a targeted campaign resulting in subsequent cost savings when compared to Print/TV advertisement. On the other hand, if your prospects aren’t thriving on these communities building a dead brand-page isn’t perhaps worth the effort.

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The Marketing Blog

NOVEMBER 25, 2007

For passionate bikers and sports watch lovers there’s a Fastrack group on Facebook. The group is a platform to bring the biker community together – from India and overseas – to discuss trends, issues, products & offers, tips & advice, events and more…related, of course, to biking and maybe the great outdoors.

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The Marketing Blog

JULY 31, 2007

Popular MBA discussion groups like pagal guy , cool-avenues , job forums, web directories , scripts and other talks are still pretty much a part of traditional discussion forums. A lot of them appeared to make quite a few promises. The biggest advantage of such forums is presence of moderators.

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The Marketing Blog

OCTOBER 31, 2007

Reply daksh November 2, 2007 at 6:43 am Yeh that’s correct however the new grouping feature is bound to change that. I think it’s an interesting issue that will be sure to get more complicated as more and more networks emerge and people fragment away from Facebook and LinkedIn.

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The Marketing Blog

SEPTEMBER 28, 2009

The idea is not to create a feeling of competition but a strong group which can collectively spread social media usage in India. Ranking: Unlike the Ad Age Power 150 rankings, I think it won’t be justified to rank Indians in Social media. Moreover, we don’t have a quality ranking system yet which goes beyond the numbers (i.e.

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The Marketing Blog

APRIL 24, 2008

If this is the way that companies like the ‘TATA’ group will treat its customers then the future is bleak for such organisations. If so, then see how focused they are towards their brand. The customer… who customer… who cares.

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