Remove influence

Janet Fouts

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Linkedin Launches Blogs for Members

Janet Fouts

In 2012 Linkedin launched the beginning of what has become a powerful stream of thought leadership blogs through their “ LinkedIn Influencer ” program. The best part about the Influencer blogs is the ability to share their insight with your social networks and the conversations generated on LinkedIn and other platforms.

LinkedIn 167
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Look for the Helpers #caregiving 101

Janet Fouts

There are also a host of trained professionals, support groups and community resources at your fingertips. When we reach out to people to let them know we need a hand, we empower them by giving them an opportunity to lend support and have a positive influence on us and the situation. I’m here to help you, too.

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An interview with @BrennerMichael, author of #MeanPeopleSuck on #MindfulSocial

Janet Fouts

Michael Brenner has been recognized as a Forbes top CMO influencer , a Top Business Keynote Speaker by the Huffington Post and a Top Motivational Speaker by Entrepreneur Magazine. How awesome is that? About Michael.

LinkedIn 103
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Grow Your Twitter Following With Chats

Janet Fouts

Twitter chats (AKA Tweet Chats) are simply a group discussion that takes place on Twitter. Sometimes the questions are selected in advance by a moderator, who poses 3 or 4 questions to the group or to the guest being interviewed. Locating the right influencers. Tatu Digital Media offers influencer outreach and chat moderation.

Twitter 141
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Just get us the Millennials! #Marketing #Fail

Janet Fouts

Prefer to spend more on socially responsible companies and say a company’s commitment to the community influences their decision to work there. This data is based on surveys, but in my experience working with millennials they are a diverse group and generalizations don’t always fit. They’re social. Tweet this.

Marketing 145
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Advertising Is Not Content Marketing

Janet Fouts

A company hires us to do influencer outreach and then has trouble with the way the blogger phases their review or post. That hurts the credibility of the influencer as well as the brand. Many brand marketers believe their goal in life is to write tasty copy that extolls the virtues of their products and nothing more. Far from it.

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Community management and content creation

Janet Fouts

The one indisputable thing I can say about community managers is; they’re a diverse group. Others do everything from moderating forums and Facebook pages, T witter engagement and influencer outreach to creating e-books and blogging for the company. Some are great conversation wranglers, s**t-disturbers even.