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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Social media should not continue to give off the mindset that it’s easier to get things for free. Lisa Barone made a really good point last month when she said that her productivity went up as a result of respecting her time. I hearken back to the magazine rack on the street corner that had the sign if you read it you bought it.

Products 267
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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

Modern blog software allows you to format the layout to resemble magazines, corporate web sites or for syndicating videos. People come (call, contact, or ask) you about your product or service instead of you selling them aggressively. Visit forums regularly. Some forums also accept on-topic articles.

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

Modern blog software allows you to format the layout to resemble magazines, corporate web sites or for syndicating videos. People come (call, contact, or ask) you about your product or service instead of you selling them aggressively. Visit forums regularly. Some forums also accept on-topic articles.

How To 26
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. Offer pre-release access to new products/services. Send free stuff.

Brands 133
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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Even a recent thread on Cre8asite Forums discussed this, kicking off by someone stating they find social media very intimidating. Ideas and product use spread slowly: what was a very popular product in one town was not necessarily popular in another nearby town. Ideas and good products spread faster.

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7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

Social media marketing, SEO, and forum marketing are the great ways to expand your market coverage. But to me, a blog is similar to a magazine and most popular magazines have pictures. Check out the forum and amazon.com to see the customer’s feedback are the great ways to learn what language they speak.

Blogger 250
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11 Characteristics of Highly Influential Blog(ger)s

Techipedia: Tamar Weinberg

Smashing Magazine ), among other things. This blog covers specific topics if and only if there’s discussion in a variety of internet marketing forums. Who do you look up to for productivity tips? Who do you look up to for productivity tips? Social media? Fake Steve Jobs ), and being a vault of resources (e.g.