Sherrilynne Starkie
JANUARY 2, 2018
Adding a social media consultant to your team will fix this. It can seem like social media is a waste of both time and resources in a world of competing priorities. Usually, the issue is a lack of strategy. A smart social media strategy focuses on hard goals like sales leads, staff recruitment and retention, brand awareness and more.
Sherrilynne Starkie
APRIL 3, 2015
Ever notice that the video ads you see in your Facebook news feed start running even if you don’t click on play? People respond differently to the videos that the see in their Facebook news feeds. These are findings of a recent study conducted by research company Neilson on behalf of the Facebook Marketing Science team.
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Sherrilynne Starkie
MARCH 14, 2018
It’s an at a glance view of what and when to produce content, which channels to support and who on the team handles each task. Using curated content in social media brings many benefits, but it can take a lot of time searching for relevant, quality stories to share. Luckily there many automation tools for content discovery.
Sherrilynne Starkie
APRIL 20, 2013
No-one else on the team wanted to do it. Since then, followers have grown to almost 55,000 in number – second only to New York City’s Twitter feed. The tape is used to identify teams on the ground, and so I tweeted ‘it’s just to identify teams by colour’.”. The first time I tweeted it took about 10 minutes.
Sherrilynne Starkie
JUNE 21, 2018
It's native video ads that autoplay in-feed and are designed for optimized viewing within the the website. K udos, a new feature lets you give a shout out to professional connections who are great team players, amazing mentors or inspirational leaders among other categories. Follow List. Embed List. Jun 20, 2018. Jun 20, 2018.
Sherrilynne Starkie
JULY 13, 2018
Initiatives include establishing a working group with news organization and experts, providing funding across 20 global markets and expanding the YouTube support team for news publishers. Augmented Reality could come to Facebook news feed ads soon. Facebook is testing the use of AR for product ads in the news feed. Jul 13, 2018.
Sherrilynne Starkie
APRIL 26, 2015
To keep abreast of events as they happened, I spent that day with one eye out the window and the other on my Twitter feed. Both are easy to use, but Hootsuite is better for team collaboration. The Ottawa War Memorial shooting happened just around the corner from my office but I found out about from Twitter first.
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