Breaking down BookTok: What brands can learn from this social-literary phenomenon
Sprout Social
JULY 18, 2022
This summer’s hottest pastime isn’t sports or patio dining. Published on Categories. Published on. BookTok has revitalized the publishing and bookselling industries by allowing a new generation of readers to share recommendations without the backing of a media outlet or column. Thanks to BookTok, it’s reading. urbabykenz.
Let's personalize your content