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Measuring your Social Media Impact? Meet your new Best Friend!

Harp Interactive

Simply put, Social Website Analyzer is a one-click snapshot of the state of your website’s or brand’s social media presence across the top 20 social media sites. Tags: Blog Facebook Monitoring Search Marketing Social Media Marketing Tools and Resources brand monitoring monitoring tools SEO Twitter twitter for business.

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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. Nice analysis on it from Ian Lurie over at Conversation Marketing ). I see five. Our Belief That Bigger is Better Makes It So.

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How to Use Niche Publishers to Drive Revenue

Convince & Convert

The most common way to build affiliate networks is to use discount sites. These sites succeed in bringing in new customers, and that’s always a good thing, right? While coupon and discount sites drive most of affiliate programs’ volume, the customers they attract are usually more loyal to the original site than your brand.

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Fetching Friday – Resources Mashup & Unseen Sea

Kikolani

How to Find Out Who is Stealing Your Content & What to Do About It – Some potential link building benefits to content scrapers, how to find out what sites are scraping your content, and what you can do if you to have them take it down. Site Explorer Alternatives: Hits and Misses – Yahoo! Blogging / Writing.

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

What most people don’t realize is that it’s almost as easy to go wrong with guest posting as it is with any other content marketing technique. It’s also now evident that Google has no love for low-quality sites and inbound links from them. Finding the most valuable guest blogging opportunities on high-authority sites takes time.

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The Ultimate Guide to Professional Product Review Pitches

ProBlogger

Product review blogs are one of the best ways for ecommerce sites to spread the word about their products and build backlinks to increase organic search traffic. I know it may be a difficult task if you already have a large, established site on a subdomain, but in the long run it will help you immensely to switch. But guess what?

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Weekend Project: Research Your Existing Audience

ProBlogger

In fact, the following strategies will allow you to determine exactly who your best customers are so that you can optimize your marketing to speak directly to their fears and fantasies, and push their “hot buttons,” allowing you to attract more of the same (high-value) customers. How do you use Facebook to better understand your audience?

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