Convince & Convert

MAY 5, 2010

RT @michaelgass — Ad agency hosts JaneNation, web community for #women — [link] @jaybaer [link] Heidi McCulloch Have to get my head around this. RT @michaelgass — Ad agency hosts JaneNation, web community for #women — [link] @jaybaer [link] Heidi McCulloch Have to get my head around this.

Social Media 127

Social Media Case Study Strategy Study 127

Convince & Convert

JUNE 24, 2010

The Voice of the People Sure, infomercials include a lot of patter from the host (and his trusty sidekick, the otherwise-out-of-work-former-TV-hostess). The hosts on infomercials are playing to lonely sleepless people, and while you know the products are most likely cheap or sketchy, there's an allure there. Bob sells insurance.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

JULY 21, 2010

A legal perspective-> [link] #SocialMedia RT @sdsdev [link] Jordan Haberfield Protecting Yourself From Social Media Lawsuits [link] [link] MyCrowd.ca Do you know of any examples where an IP holder had successfully removed infringing content posted by another user?

Social Media 156

Social Media Policies Consultant Social CRM 156

Convince & Convert

MARCH 23, 2010

They were all friends of the host, nervously alternating between drinking Bartles & Jaymes wine coolers, and trying not to break anything. If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. But then, it all changed.

Social Media 120

Social Media Strategy Consultant RSS 120

Convince & Convert

JULY 28, 2010

Not too different than this guy I met at an AZIMA event who was just freely sharing his hard earned knowledge. Not too different than this guy I met at an AZIMA event who was just freely sharing his hard earned knowledge. I know that there are some foursquare haters out there, but for me its about helping my favorite Chinese place out.

Social Media 151

Social Media Strategy Consultant B2B 151

Convince & Convert

APRIL 12, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Hotels 119

Hotels Instagram Authentication Social Media 119

Convince & Convert

SEPTEMBER 8, 2010

That’s how people knew you on instant messenger, AOL chat rooms and a host of other places, including MySpace. We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. And that’s why your social media strategy must be tools-agnostic.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Convince & Convert

JULY 14, 2010

As our gracious host Jay Baer likes to say, “fight social media fire with social media water&#. Non-profits with limited resources must be cautious in choosing their pathway — likely more advantageous to initially work to engage existing shareholders which can set realistic parameters and limit the noise.

Social Media 137

Social Media Strategy Metrics Organization 137

Convince & Convert

AUGUST 31, 2010

The challenge is the fact that what companies are using to host these ‘faux’ conversations isn’t equipped to do so. Is a few back and forth interactions at a cocktail party or local event considered conversation? I actually wrote a post about that a while back, outlining my method for blog interaction. Just a thought.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Convince & Convert

JUNE 8, 2010

Of course, I have an affiliate relationship with the hosting company recommended by the videos I created. Awesome stuff Jay — I love the way you bring real examples to social media. – amiando – the easiest way to organize your events. [.] It really brings this stuff to life. Active listening required.

Social Media 129

Social Media Foursquare Consultant Airlines 129

Convince & Convert

SEPTEMBER 20, 2010

Finally, I see Twitter being a terrific communication tool for brands to use to update their audience on events. Yes, there is always a new social media flavor of the week to try and Facebook may be bigger than Twitter but if I had to pick any crowd to get chummy with as a marketer, Twitter would be it. Great example! twitter????twitter??????????Is

Social CRM 148

Social CRM Twitter B2B CoTweet 148

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. [link] justinmwhitaker Jay, Did you see Ike’s post over at Occam’s RazR?

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. [link] justinmwhitaker Jay, Did you see Ike’s post over at Occam’s RazR?

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Convince & Convert

JULY 9, 2010

A recent event produced by my agency with client CoverGirl®, bears this out. Each year, Nordstrums hosts an incredible evening where they shut down the whole store and entertain us all with food, drink, music, dancing, merriment, make-up and perfume samples, the works… and of course we all *shop*!!! link] Mari Smith Love it!!!

Influencer 123

Influencer Ustream Authentication Social CRM 123