Social Media Strategies Summit

MAY 24, 2019

LEGO uses UGC to keep fans engaged. The brand uses a mix of original content and user-generated content (UGC) to keep fans engaged. BMW’s subscribers also get a first look at official launch films and web series. Get inspired to take your YouTube strategy to the next level with a look at the 10 Best Brands on YouTube.

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agora pulse

DECEMBER 13, 2018

Start thinking about how you can film in your office, broadcast from your cafe or shop, live stream product launches and demonstrate product features. Send alerts about cancelled events, time sensitive offers and emergency notices. UGC comes in the form of photos, videos, memes and stories and is set to rise dramatically in 2019.

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Later

APRIL 8, 2020

How to Find, Schedule and Share UGC with Later. The hands-free mode is great for filming longer selfie videos. Live mode is great for interacting with your followers and normal camera mode is just your classic filming style. How to Schedule Posts and Stories with Later. How to Repost from the Grid on Instagram Stories.

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Later

NOVEMBER 14, 2018

So to really optimize your Black Friday marketing strategy, it’s important to focus on more than just the one-day event. Not sure where to start when it comes to filming and editing vertical video for IGTV and Instagram Stories? Just remember to always legally repost UGC content and ask for permission before sharing.

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Ignite Social Media

JUNE 17, 2016

Additionally, Airbnb frequently showcases user-generated content (UGC), an excellent method to strengthen consumer relationships and authentically connect with customers. The real-time feature enables users and brands to share moments instantly and has produced fun Q&A’s, live interviews, and behind-the-scenes coverage of events.

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Later

FEBRUARY 13, 2019

Their carefully curated UGC, creative product shots, and perfectly on-brand Instagram Stories will leave you feeling inspired to make your home a little more “green.”. Instagram Inspo #8: Outdoor Voices’ Inspiring UGC and Brand Voice. TIP: Just remember to always following the rules when reposting UGC. Photo by @sharonyhlin.

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Later

DECEMBER 13, 2019

As part of their campaign to highlight the issues around fish farming, Patagonia released an IGTV and film series that discusses the challenges the environment faces: . Goodie bag inclusions, venue partners, or promotional partners for events, activations & experiential are awesome collabs? ? View this post on Instagram.

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Sprout Social

NOVEMBER 1, 2016

Consider how you’ll align your social media efforts to other marketing assets, such as your website, email newsletter and event promotions. According to an Ipsos MediaCT study , user-generated content (UGC) is 35% more memorable and 50% more trusted than other types of media. Your UGC campaign doesn’t have to be a huge production.

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Later

AUGUST 21, 2020

this community is not just online, but offline at our events and sometimes even on the street! Multiple employees — from the founder to the office manager — film videos answering FAQs and showing the inventory, order, and shipment process. View this post on Instagram. yall, we reached 20k!! our MISSION is still the same.

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Laurel Papworth

APRIL 13, 2010

Online Events team up with LiveStream and ask for a few bucks for an online event such as those NASA video/tweet streams. Starbucks could hire a special Twitter room for a competition or an online event and then invite members. Real World Events Music labels, film studios pay MySpace for record launches and Secret Shows.

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Sprout Social

OCTOBER 19, 2016

User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest. They’re a great way to get your followers to engage and also get some UGC. Ask for shares: Don’t just stop at having one person enter. Photo Contests. million impressions.

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Sprout Social

MARCH 22, 2021

And when there’s not a face, there’s likely a quote or some good ‘ol UGC in its place. a podcast, event, webinar, etc.) Events, podcasts, AMAs, personalized responses to customer questions, product walkthroughs, etc. Something else I noticed right away looking at their social channels—particularly Instagram—were all the faces.

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Bare Feet Studios

DECEMBER 13, 2008

Film the execs taking the heat from the customers. Give “participating dealers&# their own N95 and some training to live stream promotional events each week. Hire out stringers from Podcorps to come into the dealers and also for factory events to create media that has pro-sumer quality. Get the dealers involved.

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Hootsuite

MARCH 20, 2023

UGC could be anything from sharing a post from a person who tagged your brand to finding a positive review and making it into an Instagram post (or, as in the example below, finding a positive and slightly bizarre review and making it into an Instagram post). Post timely content At work and in the social world, being timely pays off.

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Sprout Social

MARCH 27, 2023

Share user-generated content (UGC) About 39% of consumers want brands to post real customer demos or testimonials, according to 2022 Index data. By reposting UGC, you fulfill your audience’s expectations, while saving your own team time and creative resources. So, tapping into UGC is a win-win-win.

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Sprout Social

NOVEMBER 7, 2022

Elevate your best deals, promos and events by featuring them in your bio link and shoppable posts. Take it a step further by reposting user-generated content (UGC) of people using (and loving) your products. You can also tap into UGC to find relatable holiday-themed content that will delight your community.

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Sprout Social

JULY 15, 2020

Ideally, most of your content will be original and unique to your brand; however, user-generated content (UGC) is a light-lift option for gathering new assets for your feed. For River Island, a UK fashion brand, UGC is a major part of their strategy and their fans are happy to contribute using the hashtag #ImWearingRI.

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